Andy Neary argues that real engagement means actual conversation, not just likes and emojis. Treat online interactions like meeting someone for coffee: respond thoughtfully to commenters across LinkedIn, Instagram, Twitter, TikTok, and Facebook to build relationships, not just boost metrics.
Chapters
Hey there. Let's talk about social media etiquette for a second. I think one thing we all strive for when it comes to creating content, Whether it's on LinkedIn, Instagram, Twitter, TikTok, Facebook, you name it, is we want engagement from our audience, right? So what do you do? How do you engage with those that are taking the time to engage with your content? Whether you're posting a video, writing an article, or just sharing some kind of post with a thoughtful comment, what do you do? How do you engage with somebody who has taken the time to Write a thoughtful 1 sentence, 2 sentence comment to your post? Are you engaging to create a conversation and a relationship or are you just engaging to enhance your metrics? Here's what I want you to think about with every behavior you're showing on social media. What would that behavior look like if you were out having coffee with a friend?
Thanks for sharing your insight on that topic.
I appreciate you sharing your knowledge and feedback.
Agreed.
Thanks for sharing such valuable information with this community.
You always bring such insight and value on this topic. It's so much appreciated and I learned so much from you.
So what is your behavior like? Are you just leaving simple emojis or the like button to enhance your metrics or are you actually trying to create a relationship with the person who has taken the time to comment on your post? I think you know the answer. So if you want to elevate the engagement, elevate the way you're behaving with people who are commenting on your social media posts.