Andy NearyI help insurance professionals turn brand awareness into business growth.

Say this 👆 to a prospect and watch what happens.

2 Jun 2026 · 0 min

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0:24

Andy Neary tells insurance agents to acknowledge upfront that prospects already have a broker and are probably happy with them. This honesty, he says, lowers their guard and makes them more willing to listen.

when you walk into a prospect, a business that, that you're trying to sell insurance to, here's what you already know about them. You know they have insurance, you know they already have a broker. Yeah. And there's an 80% chance they like them. Yeah. Why not say that to them when you meet them? Yeah. Because that is going to knock the walls of defenses down because you're just stating the obvious and you're being open and transparent.

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