Success requires patience. Think in years instead of weeks.

The top producers in the insurance industry are consistently patient. Yeah, it's not a word I know you want to hear. The top producers in this game play the long game. They know the work they're putting in today may not come to fruition for six, nine months, maybe two years, but they know that the work they put in today sets up a successful tomorrow, but they're not expecting it to succeed tomorrow. You got to be patient. The reason you're not consistent is because you are not patient. One of the things we spend a lot of time with producers on is teaching them how to use a platform like LinkedIn to grow their business. We've seen what it does for our business, we've seen what it does for our clients, and we know it works. So you give it a try. But because of your lack of patience, you do it for two weeks, and then you say it's stupid and you stop. You try calling cold calls, you try podcasting, you try all these prospecting activities for a couple weeks, but because your lack of patience, you stop.