Andy NearyI help insurance professionals turn brand awareness into business growth.

The Biggest AI Tool You're Overlooking

20 Aug 2026 · 1 min

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Agency leaders underestimate AI by applying it only to routine tasks instead of mining their own data for strategic insights. GenPro uses the Challenger Sales Method to show how AI can drive deeper sales value rather than just automating busywork.

Where do you feel like agency leaders are still underestimating AI?
They're underestimating the amount of information that they could be using in their own data. But I think using the right tools, using AI, using it in a more strategic approach, it doesn't have to be just the mundane task. In GenPro, the Challenger Sales Method is built in.
From the book, The Challenger Sales? Yes. Okay.
And that is on purpose. It really is meant for everybody in the agency. We see HR in it, we see marketing in it. It really is meant for everybody, and I think people kind of undervalue the amount of information that is living in their own data that maybe they just don't have the time, the resources, or the insight in automation to see what's in it.