Andy Neary recommends asking prospects "Where do you need the most help today?" at the start of calls. It uncovers genuine needs, qualifies or disqualifies fast, and surfaces information standard fact-finding misses.
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Now, if you've dug into why they're actually interested in meeting now you ask them, so where do you need the most help today? In that question you're going to uncover a lot of good information. They're going to tell you where they are lacking today, but if they're happy, they're also going to tell you, well, I don't know, we actually don't feel like we need any help right now. That question of where do you need help today is going to help you quickly qualify or potentially disqualify the prospect because they're either going to help you or you're either going to uncover a lot of good information about where you can support them or they're going to tell you that they don't feel like they have any areas of need and you're going to be able to move on and help the next prospect who is going to be a better fit for you. This is the question I kick every one of my coaching calls off with today. So where do you need the most help today? Because they're going to give you a lot of that good information you are not getting from fact finding today.