This 👆 is the real definition of thought leadership. Are you leading your prospect’s thoughts?
Andy Neary argues that "thought leader" is commonly misunderstood: it doesn't mean having unique ideas but rather leading other people’s thoughts. He gives a concrete example — if someone (Reagan) consistently talks about healthcare and human services around insurance, they become a go-to thought leader for that audience. The clip is a short, conversational definition with an illustrative example.
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