Why You Need A Banner In Your LinkedIn Profile

You need to have a LinkedIn banner. That's the image sitting behind your profile picture. If you don't have a banner today, you've got the generic shades of gray that LinkedIn give you. Or you're using one of LinkedIn's generic banners, which looks like the cartoon image of a library or a bookshelf. You've got to invest the time, maybe even the money of getting a good LinkedIn banner. Now we use a tool called canva.comc a n v a to create our banners. There's a free version of Canva, but you gotta have a good LinkedIn banner. I think of it as an electronic billboard. This is a chance for you to share maybe an image of your office, maybe you put up your company's logo, some contact information to reach out to you. But that banner is really your electronic billboard and you've got to use it the right way.