Would you like to talk to 1,000 prospects at one time? Post content.

But I understood in marketing that if.

I was not taking.

Advantage of the technology that existed today, I think you shared this with me and I had some other share this with me. Andy I.

Was going out and talking.

To one person, and you were talking to 20,000 people at the same time. And so I'm like, damn, this is bad fishing routine, right? I mean, I've got a net, I've got a pole, and you've got a net. And there's a difference in how we're fishing it. So no matter how long it takes.

I can go out and try to.

Introduce and shake hands with four or five people in a given event. And you've shook hands with 20,000 people, and yet you haven't seen them.

So I think those.

Things from a marketing strategy, those have been the things that have strengthened us at Great Lakes to give us their.