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The best salespeople ask questions instead of pitching. Your idea of what someone needs differs from theirs, so discovery questions reveal what they actually want.

The best salespeople ask questions instead of pitching. Your idea of what someone needs differs from theirs, so discovery questions reveal what they actually want.
They think selling is telling, and that's not the case. The best salesmen on the planet ask the right questions. Because how I perceive my solution in my head might be different than the way you perceive the solution you're looking for in your head. But the only way I'm going to know what you're looking for exactly is by asking discovery questions.

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