In this video, career coach Chloe Spillane recounts her experience of being made redundant and deliberately choosing to publicize her job loss on LinkedIn, despite her former employer’s objections. She posted a brief, honest message thanking the company, sharing her contact details, and adding a casual photo of herself walking her dog. The post went viral, resulting in over 70 unsolicited job opportunities and recruiter outreach without her having to apply. Chloe uses this story to illustrate the power of personal branding, encouraging job seekers to overcome fear of judgment and to actively showcase their availability on LinkedIn. She emphasizes that mindset blocks—such as worrying about colleagues’ perceptions—must be discarded to stand out. Finally, she promotes a free masterclass that will teach the exact strategies she used, inviting viewers to comment “formula” to receive the link.
Chapters
The decision that changed everything for me as a job seeker when I was made redundant was putting myself first and not caring about the company that had just let me go. When I was made redundant, I told them in the meeting that I would be posting on LinkedIn to talk about my redundancy and ask for work. They said to me, "We'd rather you not talk about it on LinkedIn just so it doesn't cause any unease in the company." I said to them, "I'm sorry, but that's not my problem. I'm the one that's out of work right now, so I'm gonna be putting up on LinkedIn that I'm out of work." I'll talk about that I've had a great time here because I did and I learned a lot, but I'm also going to be asking for support in my network. Through that post, I received 70 opportunities of work. Yeah, 70 opportunities. I'm not joking. Like, that post went absolutely viral. All the posts said was that I was made redundant. I thanked the company for the opportunity and I just put feelers out there. I said, would love to be connected or talk to anyone who might have any opportunities or know someone that is hiring at the moment. Here are my details: email, number. Hope to hear from you soon. And then there was a picture of me walking my dog Theo in the sun. Now, yes, I was working in recruitment, so I had built up a connection and profile on LinkedIn, but that doesn't mean that you can't do it too. If you're sitting there going, oh, I don't know how to use LinkedIn, like, I don't know how to build an online presence, it doesn't have to be that hard for you, and I can show you how to get over that mindset block of thinking that you can't put yourself out there when you most definitely can. If you are sitting in the mindset of, I cannot post on LinkedIn because my colleague's going to look at me in my workplace, is going to go, oh my God, I can't believe she's posting on LinkedIn, what a weirdo, that's so embarrassing, This is something we really need to move past because if you actually want to get ahead, you need to be prepared to do the things that other people will not. So are you going to be brave and start putting yourself out there a little bit more? Or are you going to sit in the reject pile with everyone else who wasn't prepared to do something a little bit different to get seen? I'm running a free masterclass next week with the exact strategies on what I did to become the candidate that not only got 70+ opportunities, but also I never had to apply for a job. I was always reached out to by recruiters. So get those exact strategies and how to show up online. Comment "formula" and I'll send the link straight through to your inbox.