A short excerpt from a YouTube talk (Dan Mall) arguing that localization is primarily a content challenge rather than a UI problem. The speaker suggests solving cultural/content differences via content management systems, while using UI tokens for limited cases like color, so systems can serve different cultures and geographies.
The localization approach is really more about content than it is about the ui. It's about, like, maybe some of it is about UI, where colors are different across cultures. So maybe that's a thing that you can solve through tokens. But, you know, something like, we just don't eat that way, right? It's like, that is a content issue, and so that's solved more in content management systems and things like that, rather than in design systems themselves. So it's about how do all of those things work together in order to serve different cultures, localities and geographies?
