Feras Alhlou explains why proposal writing takes so long: unclear deals, not slow typing. Qualify the lead, scope the work, and socialize the price first. Then the proposal just documents what you already agreed on.
The time a proposal takes has very little to do with how fast you write. It has everything to do with how clearly the deal is defined. If you've done your job, qualified the lead, scoped it, socialized price, then writing the proposal is documentation, not discovery. You're capturing an agreement that already exists conceptually.
