Feras Alhlou, who has started seven ventures with partners, says choosing a business partner is as consequential as choosing a life partner. First identify what's limiting your growth, then find someone who fills that gap. Partners give you two sets of eyes, more energy, time, resources, and capital.
I'm on my 7th venture now, and I've always had business partners, and it worked out really well for me. I've had these lifelong friendships beyond just business. Choosing a business partner is like choosing a life partner. It is the most consequential decision you make in business, in life, life partner, that is, and then the business partner in business. There are pros and cons to having business partners, but I want you to think about it from this way. At times, you need to identify the gaps that are holding you back from growing. 2 sets of eyes, better than one. More energy, more time, more resources, more capital potentially, just more hours in the day to do more things.
