Don't Abuse Your Power
20 Mar 2024 · 1 min

0:31
Founders have power through people's attention, and wasting it on product features is abuse. Focus on how you solve problems, not what you built. Show relevance and you keep the attention.

Founders have power through people's attention, and wasting it on product features is abuse. Focus on how you solve problems, not what you built. Show relevance and you keep the attention.
Founders don't realize to what extent attention is power. As a result, they don't capitalize on it when they have it. When people lend you their precious time, don't abuse it by speaking about the what of your service. Instead of telling them what you do, convey the how, the value of your service. Instead of trying to close a deal with them, show them how your service solves their pain points. Do these 2 things and you'll have them hooked. As a result, securing yourself even more power, time with them.