A founder got five rejections on their first day pitching. Instead of quitting, they documented what prospects said was wrong, fixed it, and went back out. The lesson: rejection is data if you treat it that way.
70% of entrepreneurs start a business and they don't have any background in sales or marketing, or very little. I remember once we decided to start the business, we had 5 rejections. So imagine you're going that first day and you've mustered all that courage to go out and pitch and knock on doors, and then you get not 1, not 2, not 3, not 4, 5 rejections in that first day. We wrote everything down. We learned what concerns they had, what challenges they have, what pain points they have. And then we had prepared answers and we went out again.
