Hiring a Salesperson Too Soon Can Backfire

21 Nov 2025 · 0 min

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0:28

In this brief segment, the speaker recounts a costly mistake made during their first business venture: hiring a seasoned salesperson before they themselves understood the fundamentals of selling, especially to larger companies. The hire resulted in tens of thousands of dollars lost, zero leads, and a three‑month setback. While the salesperson’s performance is acknowledged as subpar, the speaker emphasizes that the primary fault lay in their premature decision and lack of sales knowledge.

It cost me tens of thousands of dollars when I hired a seasoned salesperson to sell for me. This is my first business. I had— I didn't know any better. And we got zero leads, zero business. And he put us back 3 months in the hole. I'm not putting all the blame on that salesperson. Yes, he should have done better, but also it was on me for prematurely bringing someone in without me understanding how to sell and how to sell to bigger companies by that time that we were hiring that seasoned salesperson.