Feras Alhlou says starting a business takes at least 60 hours a week for several years, not 40. Side hustles won't replace your job or scale. Full-time founders handle everything themselves: marketing, sales, operations, HR, admin.
Getting a business off the ground requires a major time commitment. I've met hundreds of entrepreneurs who wanted to build and grow their businesses, and I don't recall one who succeeded without putting a whole lot more time than your standard 40-hour work week. A minimum of 60 hours a week for a few years is more typical for a new business to take hold. Granted, a side hustle may take fewer hours, but it won't replace your 9-to-5 or lead to a scalable venture. As a full-time entrepreneur, you need to do the work for all the business functions, marketing, sales, admin, operations, HR, and everything else by yourself. Not to mention the time and effort required to simultaneously refine your business model and the offering.
