Three steps to land your first clients: pick a specific audience instead of trying to sell to everyone, understand their pain points deeply, and push yourself to reach out and talk to strangers about your business.
How do you get your first 3 clients? It doesn't matter if you're just starting a side hustle or you have taken the leap and you're full-time dedicated to your new business. It really doesn't matter. What you want to focus on are 3 things. One is you can't be selling to everyone. Selling to everyone is selling to no one. You have to find the audience, what we call in marketing target audience. Number 2, understand the pain points, the problems, the desires, the aspirations of your target audience. And 3, and this is probably the most difficult thing, is you have to get out of your comfort zone. You have to be out there talking to people, talking to strangers about your business.
