Early-stage founders often wait for ideal clients and projects, but that's a mistake. Accept imperfect leads, even demanding ones that want weekly office visits or daily updates. Closing any willing deal gives you experience, revenue, and momentum instead of sitting idle.
Fresh business owners usually have a specific image of who they want to work with and what they want to work on, but that ideal project might be months or years away. This is not the time to be picky with your leads, even if you don't like how they dress. Just working and moving, even if the circumstances aren't ideal, is better than sitting at home waiting for the perfect client. If you find a lead who seems open to buying, but say requires you to visit their offices once a week or wants you to send daily updates or whatever unreasonable expectation they may have, endure it and close the deal.
