Feras Alhlou walks through how to start selling when you're stuck. Begin with personal networking: attend events, talk to vendors, set a concrete goal like collecting 20 business cards. In-person interaction beats cold outreach and paid ads when you're just starting out.
Always start with your network and then gradually expand. Go attend events, go attend meetings, find events where your target audience are, go to exhibits, go and walk the exhibit floor, talk to all the vendors, go to the happy hour. Have a goal. I want to speak with 20 people tonight. I want to come back to the office with 20 business cards, or these days you can do 20 LinkedIn connections. Now, of course, I'm saying this, you can do cold email, cold outreach, you can do paid ads, you can do a lot of things, but initially, and if you're struggling, With sales, that personal interaction, it's part of the journey.
