Focus on one metric: how many sales conversations you have each week. Tracking real conversations with prospects reveals their pain points and desires, which drives lead generation and growth for both new and struggling consultants.
The one thing I really want you to track if you're serious about sales is the number of conversations you'll be having every week. So this is for new consultants. This is for someone who's struggling in someone who's established and they have a business already and they know exactly who their clients are and they know exactly what their service and what their offer is, but they're struggling in getting leads. My strong POV is that you have to have conversations with real people. You want to be out there talking to people and listening to their pain points, their desires, to their aspirations, to the issues that they're facing, to the problems that they have with the incumbent.
