You Can’t Learn Sales Passively
19 May 2026 · 1 min

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Feras Alhlou argues early-stage sellers waste time on passive learning. Focus on one metric: conversations per week. Talking to actual prospects beats watching videos or reading books.

Feras Alhlou argues early-stage sellers waste time on passive learning. Focus on one metric: conversations per week. Talking to actual prospects beats watching videos or reading books.
The number one KPI that I want you to focus on initially early on when you're struggling with sales is the number of conversations per week. Not revenue, not profit, just conversations. If you're not having conversations, of course you're not going to qualify the lead. Of course you're not going to be able to send a proposal and you're not going to get revenue. And worse than that is that you're not practicing. No matter how many videos you watch, how many sales books you read, podcasts you listen to, you have to put this to practice.