#21 From Farming To Freedom with Dylan Ditchfield

Foreign.

And welcome to Purpose Fueled Performance with me, your host, Tim Jones, the grow good guy.

So apparently we're live. It says we're live, so we'll, we'll go with that. So. Kia ora, welcome to PFP tv Episode number five. We're crashing through the episodes and this week I have Dylan Ditchfield with me. Kia ora, Dylan. Who are you? Where are you from? For those of you who don't know you.

Thanks for inviting me on the show. I was looking, been looking forward to this for a while now. So, yeah, we're, my wife and I, Sheree, we farm down in northern Southland and a place called Winden. So I milk about 450 cows. And yeah, we started up a business about 10 years ago. Well, the idea come through 10 years ago and for the last six, seven years we've been doing some coaching, mentoring, I guess through the business we call now style, which used to be called Farming to Freedom, where we take couples through a course. What else? I've been involved in boards.

And that's probably where we're at at the moment.

Cool. So I guess purposeful farming.

Is maybe not something that most people can get their heads around. I think, you know, I'm townie, what do we know? But I think, you know, the media, the press, the general consensus in New Zealand and, and globally is, you know, boo, farming. You're destroying the planet. What are you doing? And I guess part of your journey was you, you did have a recognition that there was stuff that you're doing on the farm and the reason you were doing a lot of that stuff on the farm was chasing material success. And I guess the way we got introduced to the way we connected was through John Joe Ritson at flashworks who made a really cool explainer video about what it was you were doing and how you were transitioned. So yeah, broad, broadly at the high level, how are you doing purpose and farming or trying to bring more consciousness into the farming community? What does that, what does that look like for you this time?

Probably, I guess a bit of our story is that regarding the dairy industry specifically, it's quite very much around career growth, asset attainment and money. When you talk to dairy companies, etc. It's all about what am I getting return. So it's all about the tangible stuff. Right. And that's what we were chasing.

Pre recession and we went out and purchased A2, another two properties have started to progress and convert those into dairy farm. And then recession hit and it really, we're already in debt up to here. And of course recession had our income halved and things went from, you know, feeling being pretty tight to being completely chaotic. So I just fell on my face pretty much. I mean, I was trying to run the farm, convert it, plus hold on to all the stuff that was headed home here as well with a couple of other farming units and I couldn't do it. I wasn't seeing my family, I wasn't seeing my wife. I was just, I was just completely focused on survival pretty much.

And I wasn't sustainable. I was about to. If I didn't change, put this way, if I didn't change, I'm not sure if I'd still be married. And we probably wouldn't have what we have at the moment. Not that having is important.

But being is important.

Yes, exactly. So I really had no choice. And so I guess at that time, I'm putting a long story in a very short sort of space of time, but I finally realized we needed to get some help. So we got a advisory board around us actually and help us through some pretty turbulent times, through recession, like everyone was really feeling it in business and because we're heavily in debt and had. It was high interest rates at the time compared to what they are now.

I needed to get some structure to my life. So we consolidated the business over time and then through that experience.

We realized that and we started to get a real people centric focus in our business. And through that process, Brendan Herricks, who we work alongside with, with our course now, who's a partner in it, he helped us to find our purpose and values. And at the time purpose and values was like this was this fuzzy BS stuff. What, what's that about? Sure he wasn't, you know, and, but I was struggling with it, to be honest.

Yeah. So where was that resistance to the, the concept of purpose? Where was that from, do you think? Have you, have you questioned that?

I questioned it because I was just really focused on all, everything that was tangible, you know, growth, you know, I mean, I freely admit it now ego was at play. I didn't realize it at the time, but you know, I'd never admitted at that time actually, but definitely was because that's part of the industry as it was. You know, everyone's growing, everyone's looking over the fence or how many farms has he got or what sort of car does he drive.

But all you're looking at is the stuff that you see. You don't really know what's underneath it that he maybe doesn't own the vehicle or owns 10% of the farm. But you make these assumptions and then you start to plan your life around what you see over the fence, which is again, bs, you know.

Yep.

And so that was my life. I was hardwired to chase growth, you know, grow my herd, grow the farms. And that's why I thought if we didn't, if we didn't jump at the time and get those farms because the dairy company was calling out for milk, we need to convert more farms so well, we better get in there because we're going to miss out and land as a limited resource. And so we, we started a bit late and got some, you know, probably some farms that were maybe were questionable whether we should have converted them or not. But because we're chasing the dollar, the growth, that wasn't really an issue in my mind at the time.

Yep, you kind of rationalize what you're doing for the potential upside financially or materially.

Yeah, we bought this lovely house that we live in just pre recession as well. And so I was looking for a way to try and find an investment to capitalize on that and sell down to pay for the house because the house wasn't going to give me a return. All those little schemes.

And of course it just tripped me up and spent me up.

It's those bloody Joneses, I tell you. Everyone's trying to keep up with us.

As I say to everyone, the Joneses are full of like, we don't, we have nothing. It's all, it's all, it's all trinketry. It's like there's no substance there other than this Jones, I hope. Yeah, it's such a big driving force is, is to compare yourself and I, I think the take home for me or the message I always try to give to people in my coaching and training is don't compare yourself to other people. Compare yourself to how much better you are as a human than you were yesterday. Because that, that battle, well, neither battle you can win necessarily because there's always going to be someone with more helicopters and planes and boats and houses than you. But the battle against yourself, to be the better version of you is continuous because you will never get to a peak state of humanity as an individual. There's always an improvement you can make. Was there like a specific moment that it all kind of came crashing down or it just went in your mind? Because I remember in the video, this is what really struck me to reach out to you in the first place was watching that video and I remember you were Talking to your wife and you said, you know, we kind of realized that we'd been chasing the wrong metrics and was there a specific moment or was it a slower burn that led you to that sort of realization?

I think it was probably a slower burn for me.

It would have come, it did come to me at a high moment, I guess, you know, because we, we believe for us, you know, finding a purpose and your values is a discovery. It's not, you know, you don't create it. It's innate in you. And trying to, trying to learn, trying to learn about yourself and who you are is actually not an easy thing to do because we're right.

And so you're digging up the past and digging up, you know, how you're raised and brought up and led to believe and your likes and dislikes, hates and things like that. And I guess I, I guess, you know, I wasn't really a spiritual person at the time. And so if I couldn't see it and it wasn't data and facts in front of me, I was struggling with it. Yep, that's kind of how I was wired, really. So. Yeah, yeah, I believe it. But prove it to me, you know.

Yeah, and it's really hard to prove. I was doing a workshop on purpose yesterday and, and the way I sort of say is, is when you initially bump into purpose and you're trying to explain it, it's like trying to explain the taste and smell of the number three. It's, it is intangible. But there are feelings and there are emotions and I, I guess more typically males and more typically rural males, more typically rural males in New Zealand who are in the farming community. Woo, woo. Spiritual purpose, like you say. It's like, unless I can put a number on it and put in a spreadsheet and see where it's going to be taking me in three years. It's not on my radar.

Yeah, I guess the other, the other take home is what you've been saying so far is, guys, listen to your wives, because they are. We know that, we know that they're always right. So just.

Yeah, that's why she's not sitting here today.

Maybe I should be. I'll interview her next time.

Completely different story. Yeah.

So what was the, when you, when so it kind of come together, you kind of realize, okay, maybe, maybe I'm not on the path of the highest fulfillment for me as an individual. Plus, you know, you're, you're at a crisis point, you know, with the economic system. What was the first step that you did, that you undertook to sort of go, okay, I need any, Because I guess it's like the, the archetype of the hero's journey. You know, you go into the depth, you know, the belly of the whale and then it's like, okay, what's the, what was the light that you could see that was taking you on the upward swing after that?

Yeah, I guess. Well, so the story to lead me to say that I need help, right, was.

Yeah.

And it needed to be me that asked, that said that myself. Even my wife Cherie, she could see it all. She couldn't tell me, so.

But she was in the car with me. So, you know, was probably really difficult. So it started. And this is, I guess it just reflects the state of where we were. We actually booked in to do a 100k bike riders called the Rainbow Rage is through the. Yep. Through down to Hamless Springs. And it was obviously a number of years ago and it was in the middle of this crisis and I was trying to, trying to get out and do something outside of the farm because that's all I was doing. And so because I was limited for time, I had put in virtually no training. But I'd done a lot of cycling in my, you know, when I was younger, thinking I'll just.

Be right.

That's, that's my training, that's my training. It's only 100ks.

Exactly.

And Sri had done a lot of training. Like she put in the effort, which she always does. Right. And I started thinking, well, I'm a bit of masculine. So anyway, we started off and I was with a friend as well and it was a beautiful day and oh, this is awesome on T Seal and you know, and then we hit gravel and it was okay. And then the weather started to close in and by about, I don't know, three quarters or halfway, I was, I was buggered. But we keep going and trudging through and by about, we had about 15kms to go and basically it was so cold I was weak and I got mild hypothermia with my mate. And so we ended up sitting at a Land Rover with a heap of other people who were also struggling, shivering, trying to warm up with a heater. And my wife, she was ahead of us and she, she finished and I didn't. And so that was a big, you know, shit, okay, I need to sort my shit out here. And that night I said to Cherie, this is no good. So that, that, that exercise was a complete. Was a reflection of our Business and how I just threw myself in it and I said, we need to get some help. So we went and saw a business advisor, Brendan, who I mentioned, who is part of a big part of what we do now. And he took us through a process which is pretty much the course we run now is we get couples to go. The course she, he took us through that as individuals.

Super cool. Yeah. So there's so much gold there. Yeah. I think guys in general, it's like, yeah, she'll be right. I'll just give it a go. How hard can it be? And sometimes that's good. You know, I think we need an element of ballsiness to sort of just, you know, what's the worst that can happen? I end up in a Land Rover. I've been hypothermic twice. Once was it once in the army when I was in the reserves and once at school. We did a. There's an event you do called 10 tours in the southwest of the UK. So you walk. It's a 45 or a 55 mile walk. Yeah, I got hypothermic, don't remember a thing. Ended up being casavacked off in a helicopter. Six hours was like ten minutes is right. So, yeah, I know it's not fun and I guess that's such a cool metaphor. Like you had these twin crises and as we were sort of saying just before we kicked off the call, you know, people only change when they're sick and tired of being sick and tired and. And I think if, I guess the, the take home for anyone listening is if you're feeling sick and tired and, and you think it can't get any worse. Well, that's actually a good thing because. And this is what I love about all the.

What would you call it, mythical archetypes. You know, it's like the hero story. Like, you know, at the darkest hour that, you know, dawn is around the corner and so I guess it's almost relish the fact that you've hit rock bottom because it's going to get better and you have no idea how much more amazing life will be once you've gone through the rest of the journey. So you had, you had the session with Brendan, you sort of had your head, you, I guess like a bit of an epiphany. So what was some, what were some of the key moments of that work that you did as a couple and how did that affect your business and your personal life?

I guess we needed to.

Think back to it as a series of things. We did and we're working on lots of different things within the business. And one was to get some structure. So really understand governance. We put a, like I said, a governance board around us. So they brought accountability to us as well, to running our own business and helped us and guided us through, okay, do we need to sell down to consolidate and all those sorts of things. And you know, my brain at the time was a bit of a. Bit of a mess and a bit of a mush. So I had to bring some clarity to the board, which brought clarity to me as well.

And, and then, you know what have getting a real people focus, so handing down responsibility because I had all the responsibility on my shoulders and so learning how to let go. So I've got a saying to tell myself. Letting go while you grow, because you can't actually go until you go nice and, and you can actually do it. Most, a lot of us don't think you can actually do it, but it's all about having investing time into people and coaching them, you know, about the things you do. And more times than not, they'll do it better than you've ever done.

Yeah, yeah, 100%.

Yeah, that's the ego a little bit. But you soon let go of that because you've got some freedom, you've got some headspace, you know, you can actually focus on the things you're supposed to be focusing on. But of course, the other part was the purpose and values piece that we're really trying to understand what that was. And it initially, you know, it's. You get hooked up on and this is what happens in our courses that everyone gets hooked up on what they do. So they try and tie business, the tangible things, you know, growth, money, cows, milk, whatever, grass within in our cases, because a lot of them are farmers that do our courses into their purpose when it's not actually what they do, it's. It's who they are, you know?

Yep.

And so to get to try and help them understand that. And that was our process. We had cows and grass and be.

Being creative and trying different things. That's kind of who we were a little bit. But we took it to our team and said, well, this is what we're thinking it is. What do you reckon? And the feedback was, yeah, you do that stuff, but it's not you, it's not, go away, go away and try again. So we went away and we got down to positively impacting people, which is our, that's our purpose and who we are. And when we showed that to our team. They went, yep, that's it. That's who we were. Yeah. So we were doing it. We're already doing what we didn't realize.

Yep.

Didn't even know that we're, you know, that was what was in us. And once we realized then that was quite. That was the aha moment. I think at that point they said, now you've nailed it.

But it was sort of, you know, hidden amongst that. We couldn't see it, but they could. And it was kind of a bit of a penny. Yeah.

And I mean, again, we were talking to beforehand, you know that that's the value of coaching and support from somebody else is that they can see the genius in you. They can see the block for you. So much more, you know, so much more clarity than you ever will.

Yeah, yeah.

But it's hard because as you've mentioned, people don't want to. Typically, people don't want to challenge the very fabric of their being in terms of their beliefs and who I am and everything that I've been chasing in life. That. That was a really big thing for me was to sort of realize that everything had been a bit of a lie almost or a ruse at least. It's like I've been set on this path that wasn't one that was the right one for me. And who did this? Why have you all done this to me? Whereas, you know, theoretically, school, society, parents, family, you know, you should, you should have the unconditional love to let me go and be who I could be for me to have my best life. But that system systemically seems to be the big challenge for most people in the western democratized world is it's like, no, you need to go and do this because I want you to go and do that or it's going to be good for you. That's like, yeah, but is it.

A lot of things is about how we define ourselves, you know, and that's. It just goes right through. Everyone does it. And you know, in the farming world we define ourselves as farmers and so that's. We speak to that all the time. But actually we're humans just like anyone who works in an accountant, you know, or a doctor or whatever. And they're not different either. They define themselves as doctors or accountants, but they're actually human. And that's the kind of conversations we try to bring out in our courses is just, look, let's have these open conversations. And vulnerability is such a key thing to also understanding your values and your purpose.

100. I wouldn't go as far to say that all accountants are human.

Sorry, I just, I love, I love picking on accountants. I hate spreadsheets so much and I don't really do numbers, so they're just like my natural go to pick on. So apologies to all accountants. I love you all.

Fair enough.

Oh, that's super cool. So you did the work, you kind of did the purpose.

It's led to a lot of changes. So what, what was sort of the first changes or the first change that you instigated in, in the business?

Yeah, I guess it was a process. Right. And, and putting people first, the positively impacted people, changing, changing the focus off the, the production. Those things that we, you know, we need to get, you know, make sure the grass is this high and this, how much cover we need to go into. How many cows are we going to look? This is the condition, this is the production we're chasing, and these are things you have to do it. So the people were, up until that point were a commodity or byproduct of our business.

Yeah.

Even though we're nice with people. I mean, I, I'd like to think that people thought we were not bad employers, but the end of the day, it was production that came first and people came second.

Yeah. Which is probably most, most businesses, realistically. It's like we're just here to do this. Make the widget sell the thing, do the spreadsheets crack on.

Exactly. So once we realize that if you take your focus off what you're trying to chase, which often you don't achieve anyway, and if you do, it comes at the cost of a lot of other things. Including the people factor.

Yep.

To the people, actually treat them like humans and care for them and they'll care for you and your profit will come as a result.

Yep. And a good mate of mine, Zach Materio, he does purposely type stuff in the US and as he says, the other problem with, with material kind of tangible goals is that you can achieve them. And then you achieve them and you go, oh, yeah, actually it doesn't feel quite as good as I thought it was going to do. And now, now what do we do? You know, as a reformed sales guy, that was always the thing I found quite amusing is, you know, someone in the company would say, hey, your sales target this year is $5 million, you know, for the territory. Go get it. And you work all year to go and get it, and then the next year they go, cool, now we want six. And it's like it was barely five.

Like, I've shaken all the trousers. I've flipped all the sofas. There's not a million bucks there, team. But, hey, sure, I'll. I'll go try. Yeah, yeah. And you. Once you. Once you get your territory to that size or whatever, it's like, yeah, well, it's kind of done it, you know, take now what? And I think that's the difference between purpose as a leading indicator or a goal is that it is so expansive and it expands with you. It's what I call the purpose horizon. As you start doing good, you kind of go, oh, wow, we could. We could get to the horizon. And then you get to the horizon, but you're also on a bit of an upward slope because it's hard. And then suddenly you go, oh, hang on a minute. Now I can see 100 miles. Oh, I didn't realize that. And then you're climbing a little bit further. So the horizon's kind of continually expanding and extending in front of you as you start doing good.

Yeah.

How did people around you take this? So, you know, Dylan, you know, good old mucker farmer, yet doing well, crushing it on the material stuff. Suddenly he's coming to the pub in his stubbies going, yeah, but, hey, guys, what about purpose? Let's all hold hands and, you know, have a chat. And how are we feeling? How did you navigate that? Because I imagine that could. Could be disastrous in. In a. In a rural community setting. So suddenly, I guess it's like the Little Britain. You know, I'm. I'm the. I'm the only gay in the village. It's like, you know, who is this guy? You know, what's he doing?

Yeah, yeah, that's a good question. Actually, to be honest, I didn't really take too much notice of that. I'm not. I'm not one who takes. I just focus on where we're heading. But what I can say is, yeah, I think. I think there would be a lot of. Because you don't know what you don't know. People talk behind your back or whatever, and they can see what they're like. But if you don't hear it, what doesn't affect you. Yeah, but I'm still the same person. If I turn up, go to the local pub, have a beer, you know, have a good old yarn with people. What I try and push the.

You know, what are you guys doing? Are you focused on your production or your people? You know, you don't go and ramp down your throat because it's who you are.

Yep.

And so I was conscious that I needed to be. Still need to be, you know, the person I needed to be in my community.

But I think people knew that we're changing, but we've, we've had locals go through our course now. They realize what we're doing with. We've actually had a lot of praise and.

You know, just carrying with what you're doing. You're doing a really great thing. It's. It's been quite rewarding. And some, some still look. Still look at you a bit funny, possibly, and maybe you just don't associate with them as much, but that's not, maybe not a bad thing. And there's probably some people I used to hang around with in my early days who I still have a lot of respect for, but they're just on a different path now.

Yep.

Well, they're on the same path, actually, and I'm on a different path. And that's. And that's perfectly okay, you know. Yeah, I don't disrespect them for it.

And yeah, people are.

Totally. And I think that's. That's the only way you can do it, because as soon as you become a bit preachy and you. You must do this. People, oddly enough, don't generally respond to that very well because. Because of the ego and all that stuff and, or who are you to sell me and da da, da. And yeah, I think the message, I always try and say, is if you are into purpose and on purpose, you just need to be having the best party on the street. So that people just kind of go, oh, hang on a minute. What's happening at Dylan's house? Music sounds pretty good and people are laughing and having a good time. Should we go there and have a quick look rather than knocking on their doors, kind of like, hey, right, you must come to what we're doing because we're so much better than you.

Yeah, yeah, yeah.

But it's. It's hard when you know the difference that you're feeling and you can see someone who's maybe where you were five or six years ago, and it's like, just do this. But like, you say they have to be ready for that conversation. And I guess that's what you're. What you're providing that platform with the courses that you're running. So tell us a little bit about this course that you run. Like, who's it for? What does it cover? What's the. What's the end result?

Sure. Okay. So we used to, we called it Farming to Freedom because it's sort of Farming based. Since we had a couple people on that were outside of farming we'll put it into their farming perspective. So we changed it to style. So style is in the fence. Go defence. And I guess our purpose in that is inspiring and enabling courageous leadership. That's, that's the purpose of that, of that organization pretty much. And so really what it, what our target audience is probably you know, younger to middle aged type couples I guess and small to medium business. And it's predominantly been sheep beef but a grain and dairy farming to date. But really what we don't speak to farming isn't we don't present to farming. We speak to business life and leadership and they put it into context within their business. And so what we saw we wanted, when we started the course we wanted to point a difference. I guess you go to the, a lot of courses particularly as farmers because they're hands on practical people that are doing stuff right and you start to talk to sort of business jargon just goes over the head. So I guess the, the application that we, the difference there we wanted to bring was that let's bring the, the people who are good at what they good at the subject. So we're bringing facilitators to present the information and then Cherie and I will talk after that about what it was like to implement that and what it looks like, you know, what it feels like as well. So the, the pull, the you know, pull and push and pull of the husband and wife duo because I'm, you know, typically I'd be in the in amongst it. You know, she'll be in the office here trying to get stuff on paper policies and, and I'll be trying to get out the door with my gumbead. So I want to get some hands on stuff which is important to me and, but she needed to get stuff out of my head on paper so then we can hand down responsibilities, all those sort of. And when we're talking to that, you know, the couples there going ah. And you know.

Sort of thing and that's I guess one of the biggest things is that what I realized is that my wife, I mean she had, she's got a professional background as a physio and but I. Not to say everyone should have a professional background but there's so much that she could offer that I didn't even realize and, and she didn't realize that herself. So that was kind of a big realization for me is that I needed to get here from the backseat. He was, she was always supporting me, hitting Me on the back, picking me up, feeding me, and go, yeah, go, go to it. So now get her in the front. Because I was, you know, during that recessional period, I was the freight train or the fight, the truck going out of control, getting together and speed and she was. Little car handbrake trying to pull me up and it wasn't working.

Yeah.

And now that she's beside me with controls and, you know, that brings diversity of thought.

Yep.

So I've gone off on a tangent here, but. No, no, that's good. That's kind of the couple's thing to help the males realize you've got someone right beside you who's got so much diversity to bring to challenge you, but in a good way, because healthy tension is a good thing to help your business more robust, more resilient. And remember, there's. There's actually two of you in it, not. Not just you. You need to consider everyone in your business. Yeah, so. So that was. That's probably our target audience, although we've had some single people through as well. And. And accountability was the other piece. So. So we've learned of a guy called Chris Smack, Chris McLennan, who does. Delivers one of our modules. He used to be an army trainer and he, He's a king of accountability. So he's taught us how to.

He's taught us how to build accountability within the course so that we didn't want people just to come and take information away and go, hey, that's pretty cool. And then, you know, slide it under the carpet when they get home. So that on the first day we build, you know, we talk about, okay, what are we going to get out of this team? What's the rules of engagement that we want to do? What's. What do you want to take away? Is it okay just to take it home? No, it's not. Okay, then. So what's going to make us do that? And then they building, they actually come up with the consequences if, say, the homework is in and on time and it's all a bit of fun.

Yeah.

But I'll tell you what, it works. It gets the homework and they get implementation happening in the business as they do the course. And that's the really fulfilling part because you see so many light bulbs coming on as you go through the course. Yeah, it's pretty out there.

Nice. I think light bulbs. I think it was Thomas Edison who said, ideas for that action is just philosophy. Love me a bit of philosophy. But like you say, if you've learned some new stuff, You've got to go and try it because that's right. Otherwise it's useless. I think it's really interesting what you're talking as well about Sri, you know, and her former life as a physiological, you know, there's, I think we often discount what we have learned in former lives. And there was a tendency to maybe throw the baby out with the bath water. Well, I'm, I'm drawing. Here's a hard line. I'm no longer a physio. I'm now involved in a farm. So I need to go all in. But yeah, working with people, understanding systems, you know, there's so much knowledge that you could transfer from one career to another. And for me, that's a big part of the purpose journey is recognizing, you know, who you are today is, is because of a series of events and, and happenings and, and things that you have going for you to just go draw a line under that and create a whole new person. Well, A, that's impossible. And B, there is so much gold. And that's the key, is to find those key trends and things that are, that have served you really well and can still serve you as you go forward into the new version of you. But this is all the hard stuff. You know, this is what, this is what I say to people all the time. You know, finding purpose is not puppy dogs and unicorns and fluffiness and just, you know, what's your passion? Follow your, follow your, you know, follow your, your joy. It's. You got to go in and do the hard work and look at parts of you that you don't want to go and look at, which is why I think so few people do it, because it's hard work.

That's. Yeah, you hit on a really good point. All you're saying, I completely agree with. It's, you know, what I was saying. Now as I look at things when, you know, when people going through hard times or even when we're going through, you know, a bit of a, I guess like the other day I, I was, I was, I've been on the board and I went up for re election and the selection board decided not to reappoint me. So there was a bit of a you kick to the guts. But I realized that like, you know, because it basically, it's your ego at play and I had to go, okay, that's your ego. Put that aside and understand what this does now. It's like, cool, I've got some headspace now. I can put my time into my business. And do some really other good things and, and not, you know, but it does, it does affect you because it's like you define yourself as a board member. Right. And all of a sudden you've been, that's been taken away. It's like, yeah, I'm no longer a board member. What am I? You know.

Yeah.

And that's the part where everyone including, like, sure, he was a physio farmers when they retire. And that's why succession and farming is really, really done. It's done poorly and probably a lot of other businesses because they, you know, once they have to let go of the reins and onto their sons or whoever, the benefit of their life, and all of a sudden they're nobody. Who are they? That's what.

Yeah.

And so. Yeah, yeah.

You gonna say so we, we play with our purpose and everything we do and whether it's family, sports teams, our business, our team, our kids, you know, and that's how we try and get other people to do it. So when you, when you, when you, when you discover your purpose, you should be able to do it in, anywhere in life.

Totally. I occasionally get pushed back when people go, oh, but I, I need to have my work purpose. And it's like, well, I can't remember the name of the lady, but there's a quote someone sent me through the other day. It's like, there's no such thing as work life balance. There is only life. And, and this is, it's what I call that authenticity gap. It's like, well, this is who I've been told to be. You know, this is who I should be. And, and we're going in different directions at different angles and at different velocities. And until you close that gap, you, you are essentially schizophrenic because it's like, well, I have to be Dylan the farm boss between 9 to 5 or probably 5 till midnight, whatever your crazy hours you were doing.

Yeah.

But then I have to kind of switch off and try and be a different version of me as a family member or as a sports team member. And that again, I think all this stuff plays into the mental health crisis. It's like I'm having to be someone different at work. You can't carry that baggage and that for X number of years and not expect the subconscious part of your brain, which is so much more powerful than your conscious part of your brain. Yeah, I think that's a big thing. But I think the other thing, you know, you're just talking about the ego. There have you do you name your ego? Have you given it a name? Because that's something that I, I learned a few years ago now. So I call my ego Dick because he's, he's normally a bit of a dick. So it's like, hey Dick, appreciate that. I like where you're coming from. But you know what, we're good today, thanks. We don't actually need that comment. So. Yeah, the rest of us over here. Yeah, you crack on, have you think. But that's, you know, you get that rejection. The immediate thing is, is that need for approval that, that, you know, like I say, that sense of identity. Yeah. I don't know whether you've had a, had like a, a download session with them, but it might be that they've gone. Actually Dylan's way too advanced for us. Like he, he's pushing us too far, you know, but immediately with the negativity bias, you go, I'm not good enough. They didn't like me. Da, da, da, da, da. I'm an awful. You know, and if you let that spiral completely out of control, you quickly in resentment, anger, stuff the world, world, that's it, you know, all boards useless. And it's really easy to do that. So.

Yeah, that's right. And you know, and we had a discussion with them and I'm perfectly happy with it. But you know, it could be, which. There was, there was what, three positions on the board and, and there was four, four applying and the other, the other three were excellent, you know, and they, they had a really hard choice doing it. So. But you know, had I not got the feedback then I might have felt, oh, I'm a loser, you know, sort.

Of hard done by. What do they know?

So what, what kind of tangible outcomes are you, are you finding through this course? So you've got all these young sort of young to middle aged couples coming through. What's, what are sort of. Yeah. What's some kind of the results that people are seeing or what sort of feedback you generally get from people coming through your program.

So we have, so we actually, we've got a graduation for the last course coming up next week. So we have a graduation at the end. We have these awards. So this probably aligns with what you're talking about. So one, one is called. Which is the course one. So we've got this. I'm not sure that they're here actually, but the Wonder Woman award. So it's actually a wonder Woman standing here with, you know.

Yeah, yeah, yeah.

And it's about the, the Person who's. Who was the mate of the chorus. The 1/4 at the start come out of your shell and was prepared to be vulnerable and talk about stuff that they wouldn't normally talk about, whatever. And so that we see a lot of that, you know, a lot of people actually express their thoughts and ideas. Because what we do with the couples in the business in the course is that there's normally one that's quite outspoken. It's talking all the time. So we ask them in a way, how about we. Let's go to the other part of the partner. Yeah.

Is that true? Yeah. What do you think Sheree's like? No, he's a liar.

So that. That. So then you. And then you start, you know, the aha moment comes on. So she's got a voice. Oh, she actually can think. And so when you see the couples, the couple alignment is another award we do which is, you know, bringing. Because we had a. You know, a lot of the times we have guys running ahead don't know how to, you know, let. Let things go. And that's the other one was letting go while you grow is another as another reward. So seen space in the head because they've managed to get stuff out of the head on paper, letting stuff out. And then a lot of the time they don't necessarily grow their business because they realize that what they're doing, they just really enjoy growth isn't what they're after as far as asset growth. Sometimes it is. But they're able to do that more sustainably and be more resilient with it too now. But it just becomes way more enjoyable. And you know that they're actually spending more time with it. Like we're catching it with participants that have done the course a few years ago the other day and. And this couple who he was. He was an ex banker actually and he focused on business and numbers. Numbers. You know, you'd hate him because.

Yeah, he's definitely not human. Yeah, well, he's too good.

You're human now.

So they sold down one of the businesses and they're spending time away at the holiday home that they bought because that was one of the things they did during the course.

And he's completely different person now. And I couldn't believe it when I Even to the point where, you know, things like going hunting were.

We normally go out and go hunted deer. So you'd be chasing it down. All you focused on is shooting a deer where he. And he hardly saw any. But now he sees deer all over the place. But he's not actually focused on shooting. He just wants to observe and be present and you know, and the sun's running around trying to shoot them, but he can't find them because he's not present. So you just see a change in their being, you know, and who they are. And I don't care whether it's, whether of course gets credit for that or not. When we start, when we see that happening, we maybe we were the seed that got, we parted the seed, but they made it happen. Right. So yeah, it's pretty rewarding.

Definitely. Yeah. I think you, you probably can't overestimate the amount of impact that you have. I mean, it's really hard when you're, when you're running courses and content and training you, you don't know what thing you've just made tick over in someone's head. Because not everyone wants to say that at the end of the end of the day or even at the end of the program, I think it's really hard to actually know the impact that you have. And the thing that came to my mind when you're sort of talking about that mental real estate, the, the, the thing that came to my was Bob Marley. You know, emancipate yourself for mental frame for mental freedom. None but ourselves can free our minds. It's like, boom. It's like it's all your own that's stopping you from becoming free to do what you really want to go and do. That's super cool. No, it's really, really cool stuff that you're doing there. So what's you again? Sort of talking before we kicked off regenerative farming, obviously you're still farming as well as running, running the program. And I was saying it was interesting because I co teach this program at UC on creating impact led enterprises. And the other night we had Hamish Reed, who's the sustain ability and brand director for Synlay and there's some really interesting things that he spoke about. Firstly, they don't call themselves a dairy company anymore. They call themselves a milk company because they've realized that in a few years time they may not be getting milk from cows, they might be getting milk from other sources. And I thought, well that's interesting, but they have some very, very big ideas and targets around completely transforming the dairy industry or I guess farming industry more broadly. And I guess that's something that you're, you're also talking about. And so again, I think there's a lot of people, you know, a city folk who are kind of like, oh yeah, dirty, dirty dairy farmers, you know, they're just milking us for all the money and destroying the planet. But that might be the case with some people. But there are also some really good guys like yourself who try to change that. So what, what does regenerative farming look? I mean, like 101. Regenerative farming for people that have no idea what that even means would be a really useful thing, I think.

Okay, well that's the big, that's a big question. However, I attempted to do the best I can. So I guess.

Regenerative farming people tend to try and want to put it in a box and just say, what is it? And so, and it's really hard to actually say it's one particular thing because it's not, it's wide ranging stuff. Right. And.

I guess for us, we, one of the people who done our courses, he, they were regenerative or they are regenerative farming. That's how he got onto it. And he was doing it because he had a weird Crohn's disease. So he was looking for, you know, battling through that in hard times and actually trying to find a way to produce more nutrient dense food, you know, healthier kind of diet, et cetera. How could we farm differently to produce that food? So that was his pathway and we clicked onto that and then basically it's become our story in a way that we see, I guess, the regenerative type of system we've chose to take follow.

We see it taking care of a lot of environmental issues, you know, global, global change issues, animal health. So when you got the animal health happening as well, you've got, you know, food, nutrition, healthier food that you're producing for the people, communities. But what we're finding also is that our people and our teams are really, really a hell of a lot more engaged than they ever were. Because we're no longer this commercial farm that produces, you know, with chemicals and the conventional style of farming. We're actually looking after the animals differently and better. We're looking at the soil and the biology. All life that exists on farm. We're really considering now as a holistic type of approach, not just, and some people like to describe it more as a holistic type of farming rather than just regenerative. But what you're doing regenerative is actually making things better. It's not actually sustaining it. Sustaining is just maintaining something you've got. If what you've got is crap, well, you're just maintaining crap, aren't you? So you need to actually make it.

Make it better.

Yeah. So I guess some key principles around it is. So we try not now to cultivate. So you want to increase the fungi in the soil.

Are you trying to eliminate chemicals? The chemical sprays.

You'll be using our animals and graze differently now to get longer, higher covers so no bar soil on the ground. And what we're trying to do is actually get a cyclic system going rather than a lineal system where you're putting something at one end and you're producing something at other end, but in doing so you're doing something that's detrimental to environment, etc. So we're trying to now use the biology that the life in the soil to actually create the nutrients into the feed that's there to grow the feed which captures the energy from the sunlight, essentially. Now I am sounding really eerie free. I can see the sunflowers in the background.

But essentially that's what it is. We're getting this free energy from the sun to, to harness and make more nutrient dense food that goes back as nicer back into the ground to feed the biology. You know, I'm, I'm saying very simplistically, it's probably not very scientific.

Explanation, but that's pretty much what it is, to be honest.

I think, I mean, it's really interesting that, you know, farming is food production in general. It's, it's a, I guess it's, it's kind of blindingly obvious that it should be regenerative because if, if, if farming is extractive or food production is extractive extraction, the end point of extraction is nothing. And so kind of, you know, we can't just make all the food and then go, ah, sorry. And, and again, Hamish was saying the other night, I can't remember the number, but it's a frighteningly low number of potential harvests left in the grain belt of the U.S. i think it might be 60 harvests. I think he said, I can't remember the number. Someone can fact check that and put it in the comments. But there's a, there's a finite number of harvests left basically in the US Grain belt, which is feeding their dairy industry as well as obviously a whole lot of commercial outfits making cereals and God knows what else. And you kind of go, well, that's pretty frightening. You know, what, what happens, you know, if that collapses? And what are they, I guess, what are they doing about it? But it's the same for all businesses. I was doing A Purpose and B Corp workshop Yesterday for a client. And I try and highlight the fact there's kind of five stages of impact in a business. You've got business as usual at the bottom, where it's like where you work, it's all about material success. Just make money. We don't really care about the outputs beyond making money. Then you kind of have your CSR next level up. Okay, well, we're maybe minimizing our carbon footprint or we're paying our staff a little bit more money, doing some good. Then you've got B Corp as your next level up. And then within B Corp, there's a thing called the impact business model, which is where you're going out of your way to do more good than you kind of need to do. But above that, it has to be a regenerative business. Because if all, if any business is at any point extractive, the end point is still we end up with nothing. And I just think this, it's. I don't know. Listening to, listening to Hamish the other night filled me with a lot of hope. But then you go, this is one company in New Zealand that's doing this or aiming for that. We need every company we do.

I think though, Tim, it's going to happen. I guess I just give an example of this.

Went to a conference that was made, set up about a month or so ago called the Future Finnaba Summit. It was just held locally, but. And basically the idea came from about six or seven university extant university students who are mates about in their late 20s. And it just blew me away about with regard to how they got this going. So these, these guys are our future leaders. And see, these guys are in agriculture. They've all, most of them had some professional positions, whether it be banks or whatever, hopefully not accountants.

And so they come up with an idea and they go, I got this idea. What do you think? Yeah, okay, let's make it happen. So they just network.

Completely. Trust is not an issue. And within three months the summit is happening. And so they had people like Damien O' Connor speaking and 25 other speakers who were really. Well, a lot of them were quite influential and was held in a paddock at the back. They had set it up for other things. So it was really that feel, it was kind of a regenerative feel, but it wasn't just about regenerative. It was also had people talking about energy, the future of energies and, you know, tourism, agritourism and things like that. But what inspired me was that I think the future of our industries and our it lies in our, in our children and the people that we see coming up through the ranks and those, these people coming through the next generation, they want meaningful work, you know, that they, they don't care so much about the money or whatever. They want to make a difference. Right. And so that's where those businesses will start to change because they're going to be coming through and the old conventional thought that they're going to be signing off and going to the mansion somewhere and good luck to them. But you know, at the end of the day we've come to this point for a reason. I don't hate or you despise anyone because if we've got to, I think it's just the evolution of human kind that we've had to come to this point to realize. It's like you say, when you're in that valley of despair, you, you find the gold and you get, you climb back out of it. And I think this is where we've come to as a human race.

There's some. We can get really woo woo for a second here. I love me a bit of Carl Jung and his psychotherapy and psychology works. And in his book, I think it's. In his book Ion he, he talks about, you know, there's a song from the 70s, the age at the beginning of the Age of Aquarius. Well, we are moving into the Age of Aquarius. And, and Jung theorized that the Age of Aquarius was humanity coming into its true consciousness. And I don't know, I mean like this is. There's some proper woo woo stuff there. And. But you do look around and you go, there's stuff happening. Like I was talking to someone last night, Ollie Milliner from, He's in the uk. He was the sustainability manager at Kathmandu who led the then through the B Corp framework. And he's just saying like in the UK B Corp is just going nuts. He's. And he literally said it's like, it's like there's just been a sea change of consciousness in the uk. People just suddenly get it. I don't know, it's like maybe Carl Jung was. I kind of feel like there is a zeitgeist change. Like, like you say you've got the. And if people, if business leaders, business owners, humans are in any doubt, like the evidence is overwhelming that customers, employees and investors want to support businesses that are doing good. It's, it's overwhelming the evidence. And if you, you know, but I guess it's the old thing, you know, there's the rational argument, well, here's the data, but it just, it feels good and it's the right thing to do. And on your deathbed you'll be able to look back and go, do you know what? Actually that was worth it. Instead of like, oh, what did I do?

Well, that's it. I mean, we say that and often Brendan, when he speaks to us to Cruiser, says, you know, talks about, you know, on your. At your funeral, what would you like people to say about you? But the truth of the matter is people don't care about what you do, they care about how you make them feel. And, and so, you know, and they.

Won'T remember what you had. They won't go, oh, he had, he had that 20, 21 BMW 3 Series. Oh, it was so. I mean, there might be one person at one funeral who goes, oh, he had that great car. But the phrase I use is people. People won't remember what you had. They'll remember what you did and how you did it.

Yeah, we're so focused on. On the rest of it. How. So how old are your kids?

So. Oh, they've all. Well, one left home and came back again, so you boomerang back.

They're all. They've all left home, left school, I guess. So what are they, 20, 19, 21 and 23.

And, and have they. I guess they might still be. Are they boys, girls, Mixture?

I know. So two boys, two older boys and one younger daughter.

So the two boys are probably still just grunting and, and not really forming cohesive conversations with adults yet. Joking. But have they, have they noticed, like, have they expressed anything? Have they sort of said, hey, Mum, dad, like, this is. This is really cool, like, we, we see what happened here. Or are they. Yeah. How did they react to it? Because people closest to you can often want you to stay as you are because they have more to lose in many ways than you do when you change and transform.

That really. It's a brilliant question. So I guess when I was. When we're going through that growth phase and they were just, we kids and then we certainly when we got into that, when we went to recession and things weren't looking very good at all, they'll see, they'll seeing me basically, I wasn't home, they weren't seeing me actually, and I was, I was trying to help coach the team, but I was always late and. Or wasn't there, so I was very unreliable because of trying to just survive. Right. And so when you ask them, you know, even people that we employed Here said, look, if. If. If buying a farm or progressing like you have means that I live the lifestyle that you do, then I don't want to own a farm. So that's basically the feedback that I got to say, Holy, I'm doing all this stuff, and. And I thought I was inspiring people, but I'm just, like, putting them off for the way that I live. And so that was a big. That was bigger, hard moment for me. And. And so once we've been changing, our kids have seen they're old enough to. To see the change in us and how we. Particularly myself, I guess, and. And how we've now devoting ourselves to our purpose and who you know and understand who we are. And more recently, last couple of years, Sri and I have been going through a real spiritual journey as well. And so they've kind of been watching with curiosity of that sort of thing as well. But as a result. So I guess one of the big things that was huge for me was that I got to coach. I was lucky enough to be able to coach and manage my son's first 15 rugby team in the local town of Call. And so basically I got tapped on the shoulder, said, no one else has put their hands up, can you come and coach? And I said, oh, shivers, I'd love to.

So I said, I said, one condition, that I can play with this building culture stuff and do all the things that we've learned. Nice with the team.

Oh, I like it.

Yeah, whatever. Just.

It's like, we just need a coach.

So I started coaching, and, yeah, this is really dear to my heart, actually. So with these teenage boys, and my middle son was part of that team, we took them on a journey and really. So we developed a purpose and some values for that team as well. And I was kind of still new at this stuff at the time, and, you know, trying to understand how to derive that from, you know, a bunch of teenage kids. I was struggling with a little bit, but we're getting there. And by year two, the second season, we had nailed values, so we had a boot camp. So we got that guy, the accountability king guy, and then we did a boot camp.

They liked him.

Yeah, they hate it. And then they loved him at the end. But, yeah, through that whole process, we.

They came up with values and purpose, and the purpose was growing.

She was growing young men and. Sorry, young. Growing good. Growing into good, good men. I can't actually. It just relates me. But it basically was about growing them as people.

And rugby happened to be the medium that we're growing them in. So yeah, we brought accountability, we brought in all those things we teach in our course, for example. And so in that second year we entered three competitions and won all three.

Wow.

And our focus wasn't on the results, it was on ourselves, culture, you know, all those things we've just been talking about. And that, that just blew my mind. I blew the kids mind. It's like, wow, what is this stuff? You know, and yeah, yeah, it was. And it was incredible.

That's where I said that's what, that's why I call it purpose fuel performance. Because people underestimate the power. It's like nuclear fuel. It's like, it's almost like nuclear fission. No, nuclear fusion, not fission. It's like it's a never ending source of superhuman power that people just aren't aware that it exists. That's really cool. I was listening to Tim Ferriss podcast this morning while I was out on my walk and he was interviewing a guy called Jim Lower who is all onto this stuff. So he, he was like a high performance coach for mainly athletes. He's coached a whole lot of tennis greats throughout his career and some other like skating people. But just recently, his latest book, he was talking about how he, he. The big connection he's made looking back at all of the success of the people that he's coached have had is the, the people who've made the move from I just want to win and I want to score as many goals or hit as many aces to the people who went, actually it's about playing the game well. It's about winning the meta game of life. And it's about me. Also. It's not the. Because I think this, and I think this is exactly where you were and where I was at. And when probably most people who listen to this are at, it's like I'm chasing material success at any cost. And I think that the key to realize is it's not either or you can have like have some material success, but you don't need as much as you think you need to get the approval and the sense of love that you're looking for. And as you start chasing other goals, you'll realize how meaningless those goals are. And so you can have both. And that's what this is. Basically what Jim was saying in his work is like that the true greats are the ones who nailed it on the court, where it's the basketball court or the tennis court, but were also a great husband and a great father and, and with A complete thing. You know, I think he, he said Roger Federer was the, was the best for that. He was like consistently sustainable, world champion, but also a great partner, great dad, great friend. And it's like, you can have it, you can have it all. Yeah. Super, super cool. That's pretty. I'm involved with a, a charitable group down here called Know your Purpose and it's aimed at. Ms. Well, we're still trying to figure out the exact age group, but it's kind of like 13 to 18 year olds. So getting kids just to start thinking about who are you, what are your strengths, what, what, what are the, the signs that you are picking up on, you know, the fringes of your thoughts as to where you could go and just give them a little bit of direction on that. But it's interesting that you've done that because I, I don't know that there's a. Well, I haven't found it. I haven't really because I haven't looked for it too much either. But I don't know how much research there is because this is a, this is a question I have in my mind is what if every kid went through something that you did with your team? But how, how much better would the world be full of great humans who have connected to a sense of purpose, meaning and contribution at an earlier age? But on the flip side, do we also need the, the pain of the journey to make it truly, Truly? I don't know and I don't know whether anyone knows that answer. So over here.

Well, you definitely need pain. I mean, it's like anything if you listen to Carl Jung or whoever, you know, it's the yin and the yang. You can't have happiness without sadness. You can't have, you know, riches without being poor or whatever. It's. Yeah, you just simply can't. You can't. Otherwise it's just nothing. And it's. But the difference is that when you go through that belly of despair when things aren't going well, what can you take out of that to make you a better person going forward? Because you don't do much when you're on the top, you know, you're at the peak. And it's like awesome.

Yeah.

But we still learning and it's just like, oh, well, I did this and this and got there. But actually the learnings were from when I was at the rock bottom.

Exactly that. And I think that that's kind of my thought is if we got people, if we got people to get to a level of peak Humanity above that we currently have, they'd still be shit times. There'd still be learnings, there'd still be stuff you need to go do. It's just we're doing it from a higher base rather than from a lower base of maybe where we're currently at. So we're almost up to the hour mark. One last question because you've mentioned this spiritual stuff twice and I'm really really curious about this because the more purpose work I do, the more spiritual I feel I need to become and the more you dig into the concept of consciousness and why are we here and like the really really big questions there ain't really any good answers. And I don't know, I'm at this really interesting point in my life where I'm I'm like well I don't know, maybe, maybe that's the leap I now need to make is into some kind of faith based system to. I don't know, it's. It's really, it's. I'm reading a lot of podcasts and interviews around this topic and one I read listen to last night this guy called Jonathan Pajo, he's a. An iconographer so he carves icons and he's an orthodox Christian and hit the podcast title last night was the Religion is Inevitable. And I, I do get a sense that if you look like throughout all of humanity whether you're looking at sort of gobleki tepe, 12,000 B.C. they had a spiritual belief system with these carved things that they were doing some kind of worship. I kind of feel like it's inevitable for a human to get to a point where they have to think of something that's way bigger than them. So what does that look like for you? What's that? If you're willing to go down that little rabbit hole to finish off on because I think it's really interesting place.

It's been an amazing journey actually. It's like I never thought I'd ever. Because I you know as you as I talked about before so focused on data facts, you know, material stuff like that woo woo stuff was just that you can't prove it to me so why should I bother him following it. So the more we've done this like you say, the more we've got interested in it. So one of the. I guess the catalyst to that was the I was at a chair and I local school board and. And they bought a pilot program and on for the kids on mindfulness. So that was kind of my. And there was a big Pushback and. And some other segment of the local community. And so we tried to understand that. And anyway, we got it through. We said we got curious and did a course ourselves. And then I guess it's just opened up so much more than we realized. So we've been living this life like this, you know, and now it's like.

Yeah, and.

And so, like, we're probably a little bit like yourself, or I can speak only for myself personally, but I think maybe I'm gonna end. We can end up somewhere in a certain religion, but I'm curious in all religions and always thinking, you know, and how it works. So we're listening and reading and, And. And it's quite funny because we now associate with a lot of people who are quite religious and. And actually having some amazing con. Yeah, it's really in depth. Yeah, it's just. Yeah, it's good for the soul.

Yeah, I think it's. It's. It's just. It's genuinely. I'm the same. Like, I'm just genuinely curious.

I don't know. It's quite. Because I've just finished. I mentioned last week on the. On the podcast, I've been digging into this, like, Arthurian period of historical fiction. And both. All the books I've been reading, they talk about the tension point between the. The Celtic pagan religions and this new. That they call it the Nailed God religion that's coming in. And like. And there is this clearly this sort of tension between. That's how they describe it in the books. In both of them, they call them the Nailed God Crucifixion. And yeah, there's like, some of. Some of the pagan. The Celtic pagan stuff is like. It's quite cool. And that's obviously a big part of me because that's my Welsh heritage I have, and my even. That's my dad's side, but my mum's side of the family is kind of Irish ultimately, so there's deep Celtic connections in me. So there's an element of me that kind of like, wow, like, they have like, the sun God, the moon God, they have this God, they have that God. And you can. You can see, like. Have you ever watched any of those programs where they put people in Alaska and it's like, last man standing or last person standing. They have to just survive for however long. And it was really interesting that this one guy, I think he caught a bear or some big animal, and clearly he got a bit tropo being stuck on an island by himself for 50 days or whatever. And he'd skin the animal and he was like worshiping the bones. And you kind of go. You can totally see how early on you. Because a lot of the original or very early religions were animal worshiping religions. And you could see how you would get to that point of being stuck on an island on your own for multiple days, that suddenly the bear has a. Has a. It's your survival. It's, you know, and you kind of shake your fist at the wind and the. And the sun for burning you. So you can. Yeah, I just think it's really interesting. But. Yeah, so for me, there's this kind of like. I like the idea of some of these pagan religions, but then you kind of go, well, there's a lot of stuff in there that if you're going to go into that, you know, theoretically, there was druid sacrifices and all that kind of. Okay, that's not so cool. Yeah, it's just interesting. There's a whole. This is like a whole other. Maybe this could be your next level course for the. Yeah, right. You know.

Yeah.

Because that's. That's where I kind of feel like with my work, it's like, I can help me get to the Purpose Journey. I can help me work out who you are and what you could be. But there's kind of like, there's. I don't know, maybe it's not me. Maybe. There are certainly other people that can guide you on that journey. But it's interesting some. Some kind of belief in something bigger than you. It's. That's at the heart of purpose. And I think the more purpose you connect to it, it's kind of inevitable that you start thinking that way.

I think you're like. With regard to purpose, I mean, it's the. The spiritual stuff is part of it, but also, I guess a link to that. We're quite lucky. Interested in Mori culture and how Mori, you know, they're tied to the land. And so we're thinking around succession now within our own business. You know, what does it. What would it look like if nobody actually owned the land, but we all belong to it as a. Rather than being. You don't have to be Mori to do that. So.

Yeah.

Although, you know, so the Purpose Journey has really opened so many doors, and it's a really good feeling.

Love it. What a great place to end. It's a great feeling. You heard it here. Get amongst it. Hey, Dylan, thank you so much. I actually think this has been one of my favorite podcasts. Don't tell the other guests. But I'd really. I think maybe we need to do a second one in the future and go really deep in on this spiritual, spiritual stuff. Maybe we'll give it a year so that we can both go on the, on the journey a bit more. We'll put some links to people come find you find your course and stuff. But yeah, thanks, people, for tuning in. We didn't have any comments. Boo. You guys suck. Listening in on the live.

They've all just had an existential wet fish to the face and they're just.

Like, I don't know what's going on.

But yeah, I'll be back next week. I think it might be Christine Langdon from.

I Can't Remember her company now. How embarrassing. I think it's Christine Landon, but we'll check on that anyway. You'll be here? I'll be there. But yeah, thank you so much, Dylan. Love your work. Keep up the amazing work that you're doing and yeah, can't wait to see where you end up with your beautiful regenerative farm with amazing humans being grown. It's interesting that you're. You're a farmer and you're now growing people. There's something, there's an analogy. There's deep connections there for sure. Awesome. All right, mate. Yeah, have a great day. See you, mate.

Cheers. Thank you.

And that's a wrap. Hey, thank you so much for listening into my podcast. I hope you found it informative and inspirational. I'd love to know where you are on your purpose journey. And if you have any specific questions or people you'd like me to interview to help you on that journey, please do let me know. Also, feel free to connect with me on other social media platforms. You can check out all those links in the show notes below. And if you want to see how I might be able to help you specifically on your purpose journey, you can go and check out my website, www.growgood.co or drop me a line by email, timrogood.co. all those links will also be in the show notes. I would genuinely love to hear from you. But anyway, until next time, go well and keep seeking that purpose. Fuel performance in your life.