Speaker A explains UI through a milkshake glass: its material, weight, texture, and branding shape how you perceive quality and experience. UI is the physical interface that triggers emotional responses, which together form UX.
What is UI and how does the design design itself? The concept impacts UX and UI and I'm just la manu watching you first time. Can you explain it to me?
Good. Now let's take this glass. Okay, this glass is there. This has a milkshake. When you hold this material, you have a feeling like, let's say, oh, this glasses very soft. Oh, this glass is very heavy. This glass looks dirty. This glass doesn't feel premium. Like when I see this logo, it feels little premade Starbucks glass. You have that experience, right? See
now it is premium when you saw the logo.
So it's not only that when you say it is premium and when you perceive it as premium, I'm also feeling little different. So the experience doesn't come only in aesthetics or visual. It also comes in the emotional. Think what you have with the other person and then the self pride, what you say. And second part, when you touch this glass, your lips touch this, the material is texture. All the Starbucks coffee mugs are very special. They have a very special coating which is very unique. It's not glossy or matte. It's very different. You get that feel. And when this kind of a juice and when this kind of a cup and the material has, you tend to see, wow, today is a wonderful shake. Rather than that, if you just have it in one small glass, if you just are going, there is no user experience there. So Starbucks charges 200 rupees for a coffee. People pay for that. It's because of the user experience, what they brought.
