Jake SetterlunFounder, Setterlun University™ · 🚀 Helping Scale Your Online Offer to $1M/month @ Setterlun University™ (1,000+ Students) 🏆 2x 2CCX

Want People to Trust Your Brand? Do This

9 Jun 2025 · 1 min

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0:31

In this segment, the speaker outlines concrete tactics for building brand trust and credibility online. Key recommendations include showcasing video testimonials from clients, embedding social media posts on the website and linking to all social profiles to demonstrate activity, and maintaining a content hub such as a blog, book, or podcast. The speaker also advises adding video content directly on the site, creating detailed bios for the owner and each team member with links to their personal socials, and prominently displaying the company’s programs and services. Ultimately, the message emphasizes that consumers buy into a brand’s story, so sharing the founder’s origin story and the company’s purpose is essential for fostering trust.

Number 2 is gonna be video testimonials from your clients as well. Again, it all plays a role into the brand. Social media posts embedded on your website, and then obviously, link to all your socials. It shows you're active. Have some kind of a blog, have some kind of book, have a podcast. You can have video content that you make videos, post that on your website, and then have the owner, have the team, have bios about every single individual, and link to their individual socials, along with obviously, you know, showing off your program and your services. But at the end of the day, people buy into brands, people buy and trust the story. How did the owner get into starting this actual company?