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In this talk, Jake Setterlun examines the work‑life balance challenges faced by entrepreneurs and the self‑employed. He outlines the appeal of constantly working on a passion‑driven business, but warns that without boundaries the effort can spill over into personal relationships and lead to diminishing returns. Setterlun argues that simply adding more hours does not accelerate success because many entrepreneurs work inefficiently. Instead, he advocates prioritising smarter work—optimising productivity within a reasonable schedule (e.g., 10‑12 focused hours Monday‑Friday) rather than grinding 14‑hour days—so that effort translates into real progress without sacrificing personal well‑being.

Chapters

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