A short podcast/video clip (Oct 5, 2023) where Liam Humphrys emphasizes the importance of contacting existing clients to secure repeat business. Speakers stress that retaining and proactively contacting past customers is easy, high-value work and essential to business sustainability.
Contacting people for repeat clients. I remember jumping on the call and sort of saying to everyone, look, if you're not contacting your people for, for your repeats, you don't deserve to be in business. Like, I hate to be that frank, but it's true. Like, you've literally paid for the lead fee, you paid for this client, you've onboarded them and then all the hard work's done, you know, like, they're committed to you, they're your client.
You know this better than anyone. Hardest part is getting the business. Once you've got that business, if you throw that away, you're a fool.
But then now it's that easy part. Just keep building up that every year and then before you know it to third year, it's like you're trying to fight off customers because you've just got so many.
Well, I found that there's, you know, there's no reason before you leave, it's 12 monthly, it's 6 monthly, it's going to be routine. Yeah, I'll say before I leave.
Yeah.
You know, just so you know, I've got you booked in already for next year.
