EVERYTHING You Need To Know About Our Carpet Cleaning Franchise Opportunity | Webinar 18.11.25

And then, lucky last, we have carpet cleaning. So of course you would have seen carpet cleaning is the newest division that we have here at the local guys. It's already proven to be a pretty strong performer for us as well. And again, much like cleaning, it is high profit margins, low overheads for you. So to give you a bit of an idea, on that average job, you're looking at probably about $5 to actually complete it in terms of your supplies and your chemicals and all that sort of stuff. But average transaction value for it sits at about $320. So if you're able to squeeze anywhere between three to five jobs a day, which is quite feasible for carpet cleaning, you could be making over $1,000 per day, which is amazing. And we train you to provide a bunch of different sort of services with it too. So your tile and grout cleaning, upholstery cleaning, stain removal as well. So it means that there's a variety of different services you can do and a bunch of different ways that you can add on services as well to increase your income even further. So really good industry for that one. So in terms of investment for carpet cleaning, initial cost for Australia, 29,900 plus GST. And New Zealand, you're looking at 39,900 plus GST. With this one, again, you get all your equipment. We were very specific when we put this one together. So it's all top of the range stuff that you get within the equipment. So your extractor, your upright vacuum, all of the attachments for doing literally everything in the kit. You need to do the same removal and everything like that as well. Your chemicals, I sound like a broken record with it because it's all really good stuff that you get. So you sign, right? And your marketing pack, everything that you do need and again, set up with a trade account through preferred supply. You get those industry discounts for any sort of replenishments. Now, there are a couple of things that all of our opportunities do provide. So I'll run through a little bit about that also to kind of make sure Renee's life a little bit easier when they run through things too. So for all of our opportunities, you don't need to come into this with any sort of expense experience. We don't expect you to, to be quite honest. So we're quite happy to train you, teach you everything you know from the ground up. And all of the training we do provide is super thorough as well, because we will literally run through every single aspect of running the business because we want you guys to leave feeling confident and really comfortable about everything that you have learned. So, of course you can hit the ground running and get out there and start making some money and utilizing all the skills that you've just learned as well. We also offer a turnover guarantee. So a lot of you guys, if you have been doing any sort of research on the local guys and the sort of opportunities that we do have, we offer a $2,000 weekly turnover guarantee for your first 12 months in business. And that's your safety net. Like, we know starting up a business is hard, we know it's daunting, and we know that sometimes it can be tricky to get your feet off the ground. So we really wanted to make sure we could provide that peace of mind for new people coming into the business so that they know that they're not going to be out of pocket at the end of day the date. A huge bonus I think we have as well in terms of how our business model runs is the flat fees that we do have for our ongoing fees that we do charge too, which just means. And Shannon covers this a lot later as well in terms of how it works. But really your fees aren't increasing just because your income does with a flat rate model. So we're not taking a percentage pretty much. So it means more work you do, more money that's in your pocket, which is always great. And then of course, the ongoing support that we do provide. So we want to make sure that not only while you're making the decision that you feel really supported, but once you go live and you're in your second or third year of business as well, you know you have a shoulder to lean on. So our support consultants, they check in really frequently, especially in early days. So you get a weekly check in for your first month and then usually monthly after that as well. They'll follow up with you. We'll do scorecard meetings. They're essentially business coaching sessions, and they happen about every three months as well. And they're designed, of course, to make sure we can help you thrive within your business and make sure that you can grow at a pace that works best for you. And then of course, we also do franchise partner meetings as well so that you can interact with all the other franchise partners. It allows us to keep you up to date and everything that's happening to kind of make sure that we're all working together and one big old family, which is what the kind of goal is here.

Now, what's included in your franchise? So these are a couple of Generalized things just purely because obviously, as each of the guys mentioned, every single pack that you get with all of the franchises will basically set you up from the get go that you don't really need to go out and do too much. It's enough to get you started. A couple of things that you do get as well is obviously a bit of marketing and software. So we have our centrally managed websites, so we put all of our information and resources into there. Obviously you will have the ability to gain a bit of traction from that obviously with the leads that come through the support center, use of our IP and business name and our online marketing. So our SEO and our Google AdWords would run for your business as well. And our online CRM which makes invoicing easy. So we have a platform that we use for your invoicing, your scheduling, your quoting, your everything. It's all in one place. So it's all in there. And that basically runs your life, which is wonderful. And training as well. So you have infield and office training. So if you have infield either in here or in New Zealand, you'll be stuck with me or Jared and then Sean as well and Renee, they do pop up in there too. But we will go through everything, the ins and the outs, the ups, the downs. We go through the yeses, the nos, anything from admin to operations to marketing to gosh, what else do we go through? We go through pretty much anything and everything that you would need. And then we send you out on site with real franchise partners on real jobs. Because I know as much as I love the classroom stuff, because I am the one that teaches it, the fun stuff, the hands on, we do send you on that afterwards as well so that you can go out and actually learn with people how to do the, the services that you're going to be completing. So you go out on real jobs, whether you're, you know, installing rat traps or you know, tagging, testing or cleaning something, you're out there in real case scenarios so that you can see it before you do it. Licensing as well is a big thing. So if you're in pest control, test and tag, we will walk you through that process, get that all set up for you so that when you are in training or when you are up and running, it's all done and ready to go. The franchise operations manual as well is one that I spend a lot of my time on, which is basically that device in your pocket that you can use for all those videos and photos of anything that you need that's constantly Updated as well. The whole team basically contributes to that and make sure that that's up to date. So there's heaps involved in that as well. Sign writing. So we'll kit your vehicle out so it looks really nice and Schmidt like this one here. Uniforms, PPE will make you look like one of us. All the startup, all the marketing materials will get access to supplies as well. And then ongoing support as well is there for you as well. And then fleet pricing. So if you're getting a new car, which is one of the fun parts, if you do get a new car and you are looking at kind of getting something, we can organize some fleet pricing for you, which I know rj, Sean and Damian know all about, so they can flip you some information if that is something that you're looking at doing. And then fees, where's all that money? So one thing a lot of people obviously want to know is when you're doing your due diligence, and I know a lot of you are probably in that stage where you're looking at a whole bunch of different franchises right now. And that is excellent, that is what we want you to do. And one thing to keep in mind is just the way that royalties work. A lot of the franchises that we see out there do have percentage based royalties. What that basically means for you is the more you earn, the bigger cut that comes out of it because they will take a percentage of your overall earnings. So when you're in the early days and you're not earning as much because you're building the business, it might look really great. But then when you know you're a couple of years in and you've built this really, really great asset, quite a chunk of your portion of revenue will come out of that. So just keep that in mind. And because that is a very big thing that people forget in the early days, but then when it's three, three years in and you know they've built something cool, you realize kind of how much it takes out of it. Flat fee, royalties as well, which is what we run off. It's the same every single time. So you know exactly what's coming out of your business. Doesn't matter whether you're one year in, two you're in, three years in, that doesn't change. So basically we will always charge the flat fee method. And so you can maximize your income to be whatever you want it to be. We know that with the cut that we take in terms of the flat fee, it'll cover what we need it to cover. And then the rest is yours. So we don't do anything like that. And one thing I do want to mention with this as well, just while I'm on this topic, a lot of your percentage based companies as well. One thing to consider is that I have seen pop up a lot through people in this stage with questions that they've asked. And we also don't touch any of the payments that come through from your customers either. They go straight to you as well. I know a lot of franchise companies out there. The customer pays the franchise and then the franchise pays you. We don't do that. Your customer pays you directly to your bank and then we just debit your invoice basically for your royalties at the end of the month.

So.

So yeah, another big thing to consider because there's not that middleman kind of looking at the funds or taking the funds in the meantime. That payment, as soon as that customer pays it, that hits your bank account and straight at you. But I'm going to show you a bit of a case study just so you know exactly what it looks like. So this is my Jack and Ben cleaning franchise case study. So they're Both paying A$500 a month flat fee for Jack. Sorry. And then Ben pays 12% of his turnover. So just to show you kind of what that looks like. So for the local guys, in the first year it would be 8,700 in fees and the other franchise would be 6,000 with that percentage. Obviously this looks really great because you're like, oh, a little bit less. However, when it starts compounding, that's when you really start seeing the changes. So in year five, once that's kind of built up and you know you've built something great and you're like, cool, I've got this great business, I'm earning this money. Then you get hit with a bill. Our bill will only ever be the flat. So it just keeps, you know, going. Same flat fee every single time. However, this other franchise, it starts to really kind of kick in and kick up. So you know, that's already 13 extra K there and that's already 27 extra K there. So it really does make a difference in the long run and you'll start to see it kind of build through. So you just need to think about setting yourself up for success. And further down the line, lead fees is another one that we're going to talk about as well. So obviously we've talked a little bit about leads and lead fees in general, but anyway. But that is basically the payment that you make every lead that comes through the support center as well basically just covers the cost of advertising and processing for us and turning that into a customer for you. One of the big things for us to remember or for you to remember is one small lead fee can really turn into massive revenue. So you might be paying 20 to $40 for a lead, let's say, and then that could easily be a 2000-5000 job plus. So with us you pay a lead fee once for a customer and then that customer is yours for life. We basically if they come back through the support center and say, hey, you know, I need my pest control done again. We have all their information in our system and then we'll just go, oh yeah, cool, perfect, Sean's your technician. We'll send you straight back to Sean. And then you don't pay again. So you pay once and then that customer is yours basically forever. So you can really turn one tiny little lead feed into a massive income because you've got that client as a repeat, you've got that client for, you know, you can upsell, you can do whatever you need to do and you've really got an asset in that one person that you can turn into recurring revenue that well and truly offsets the one little fee that you have to pay. And then marketing fund is another fund that you'll see on your cost breakdowns as well. So with the marketing fund, that is essentially your contribution to our marketing and spend. So we spend your marketing funds on SEO which is essentially getting us to the top spots in Google so that when customers are searching, you know we're right there so that when they do call through, you know, we're getting more of those customers for you in the door and then straight out to you for those leads. Google Ads as well. If you've seen those little ads at the top of the page when you Google anything and it says like spot sponsored or paid ad or something like that, that is like a quick fire way to get us right in front of people's minds and you know, get their attention. So we do pay for those as well. Social media, if you've seen us on Facebook, Instagram, LinkedIn, Twitter, YouTube and TikTok now as well, please follow us. And Harvey would definitely want me to plug that. But also it's, we've got a lot of great content on there to catch customers attention. So yeah, definitely something that we can put all of our time into. And then the marketing team, I could never leave this conversation without mentioning them. And it also Pays for them as well. So we've got a great team between. We've got content, web development, we've got content development in terms of videos and photos. You name it, we've got it. And they spend all of their time with the common goal of just generating leads for our team. So that is a big part of it. And then our royalties. So what do you pay your royalties for? One of the big points of your royalties is really just making sure that we're available for you and your support. So whether it's helping you with those scorecard meetings, it pays for, you know, the team to be in here to do that support for you and be on the phones. And so that's a big part of it. All of our information technology, so systems, processes, making sure that we've got, you know, one step ahead. We just launched this entire test and tag platform that Jared basically completely created from scratch, which is wild. We're just talking about it today. It's made everyone's on site testing heaps faster. It's coming pest control and cleaning later on. We are working on this giant project that has just been revolutionary and that has been obviously able. We wouldn't be able to do that without being sat in this office without your royalties, business operations and obviously lights on the chair that I'm sitting on, being here with you today. Anything like that pays for that. And make sure that we can keep doing what we're doing, our ip, our brand, make sure everything is the way that it is, that attracts our customers to a reputable brand, a reputable brand like ours. Our operations manual, obviously make sure that we can continue to update it and give you the information that you need to make your life easier on site so you know you're not out there second guessing yourself. And then, and then another special one is obviously the technical support. So it pays for people like Sean, Damien, Jared, and so that if you do have any technical questions, you know you're stuck. You've got experts here that have lived it, breathed it, they know exactly what they're doing. I've never been able to put a bug past Sean that he hasn't been able to figure out. And Jared constantly knows every electrical thing ever that's ever happened. So we hear it all the time. And if we didn't have them, we'd probably go stir crazy because we just didn't know the answers. But luckily we do and so they're all there.