Jarrad Goulding tells new franchise owners to ask customers for honest feedback, especially the negative stuff. Your weakest link matters more than praise from loyalists. Fix what's broken and you scale faster.
don't be afraid to be a bit vulnerable. Yeah, yeah, absolutely. Yeah, where did I miss the mark? I need to know. If someone didn't rebook in again, hey, can you give me the feedback? I'm just trying to grow my local, my family business and the feedback will help. And don't be afraid to hear the negatives because the negatives, you're only as strong as your weakest link. So the negatives is what will make you 5 times bigger. You don't want to go to your 5 best customers that love you and just go, you're the best, you're the best, blah, blah, blah. No, give me the hard stuff. I want the hard stuff. And then just work on those things because now you've got a stronger business. And if you just keep doing that, you're going to have a very, very successful business.
