Jeremy MuraFounder, Mura Design Co · Brand Identity & Web Designer → Mura Design Co. • Helped 100,000 Designers on Skillshare / Youtube → Jeremymura.com •

When you client says "Make the brand move"

30 Jul 2026 · 1 min

Watch on YouTube

0:33

In this short instructional video, Jeremy Mura explains how designers can instantly add motion to a completed brand identity using polo.ai's Creative Studio. He demonstrates the process: selecting a reference video, dropping the logo into the tool, describing the desired motion, and instantly seeing before‑and‑after results. He emphasizes that what once required a motion designer and two weeks can now be prototyped in minutes, and that the same workflow can be applied consistently across campaign assets so the entire brand moves as a cohesive system. He invites viewers to comment for a detailed workflow.

Chapters

Your brand identity is finished and your client says, let's make it move. That used to mean a motion designer and about 2 weeks of work, but now I can just test a few motion directions in a few minutes. Go to polo.ai and open up the Creative Studio. Pick reference to video, drop the logo in, and then just describe the motion. And then here's the logo before, here is the effect after. I also use the same workflow for this campaign poster for the same brand, so the whole identity moves as one system, not to random animations. Comment motion and I'll send you the exact workflow I used.