Matthew Larson walks through Napoleon Hill's major definite purpose framework: write a specific goal statement, build a five-part plan to reach it, and read it aloud twice daily. His example: earn $1 million per month by December 31, 2026, backed by concrete steps like publishing one YouTube video daily for 1,000 days and creating a value ladder with offers at $97, $4,000, and $42,000 per year.
Questions this video answers
"I, Matthew Larson, will earn $1 million per month in take home income by December 31, 2026."
Can spend $5,000 per day and get the money back within 14 days.
Create one YouTube video per day for 1000 straight days.
May 30, 2024.
Around 5:00–5:05 AM and 8:55–8:58 PM daily (two readings).
Chapters
Welcome. And if you've never watched one of my videos, my name is Matthew Larson. I'm the founder of A Thousand X Leads. In this video we're going to go over how to create a major definite purpose and why to do that and how it's going to help your business. So let's get right into it. Your major definite purpose. This is popularized by an author named Napoleon Hill in a book called Think and Grow Rich. Probably one of the best books you could possibly read if you're trying to achieve anything in life, not just business. But this is like your one main goal. So definite chief aim, one main goal, you know that goes by many names. But the, the point is that which one goal do you have that would change your life the most? You might have 10 or 20 different goals, but this is the big one, for example. And it's very important that you for of all set this goal because you can't achieve anything that you don't set. And then next that you keep repeating it over and over and over again until it seeps into your subconscious mind. You want to keep praying for it if that's your thing. And then it's going to get you closer and closer and closer to the goal. So this isn't going to get you closer to the goal without actually doing anything and taking action, but it's going to help you focus and be along the way. So here's what I would do for mine and then you can do the same thing for you. I, Matthew Larson, will earn $1 million per month in take home income by December 31, 2026. So that would be my major definite purpose, my main goal. So this would be the goal that I'm trying to achieve and the timeline. So that's, you know, two and a half years from now. I probably should be able to do this, to be honest. Next is going to be and I'm going to put these here. Goal plus deadline. I'm going to put these here, but you wouldn't put these there. I'm going to erase them later. Plan of action. So the next is a plan. So we're going to try to narrow this down into five main parts. In exchange for this money, I will do the following things. First, I will write the number one best selling business and lead generation book on the market. Number two is I will create a profitable ad funnel that I can spend $5,000 per day on and get my money back within 14 days. I will create a full value ladder consisting of a great $97 product. My $4,000 offer I have now and an eventual $42,000 per year mastermind. So I have all of my different offers. I will create one YouTube video per day for 1000 straight days and improve one thing every single time until I am the best business YouTuber anywhere. The last thing I'll do is I will create trainings. I will become so good at training people, I can take literally anyone off the street and take them from 0 to 100 in less than 30 days. Like, this is my five step plan. If I, if these five, like you think way to think about it is if these five steps were true, it would imply the. It would imply that your goal would be, you know, achieved. So faith. I have absolute faith that I will achieve this goal. I can already see it in my mind, you know, this money is awaiting transfer to me and all I have to do is bring about the conditions it needs to manifest. I will never stop trying until I achieve this goal. And then what I would do is I would sign my name down here. Let's give a little handwriting font. Matthew Larson. May 30, 2024 let's make this bigger. We're going to make this Montserrat, because that's my favorite font. Oops. We're going to make. They're going to take away the faith part, we're going to take the plan of action part, we're going to take away the goal and deadline part. So that's all there really is to it. Setting a goal, making a plan, and then ruthlessly executing on it. What I would do now and what I'm going to do now is I'm going to print out two copies of this. You're not going to see my printer, but it's over there, trust me. And I'm going to put it in my calendar. So let's go Google Calendar. So what I'm going to do here, I'm going to go to a different calendar here. I'm going to. What is going on here? Stupid. Okay, I'm going to do it in this calendar then. So I'm going to read major definite purpose. I'm going to put that every day out loud from 5 to. Let's go 5:05am There it is. And I'm going to do this also from read major definite purpose out loud because what gets scheduled gets done. Don't forget that. It's one of the cliches that is Quite simply true. 8:55pm 8:55 to 8:58pm and there we have it. Printing it out, reading it twice per day, visualization, all that kind of stuff. It's exactly what you would do. And you really want to have these for your business and your life?
