This is a YouTube video titled "Strategy is your best friend" containing a monologue or presentation from October 11, 2023, focused on business strategy and financial goal planning for coaching offers. The speaker discusses revenue targets, membership retention, and launch strategies in a detailed manner. There is only one speaker and no indication of Melissa Dlugolecki's involvement.
But with this strategy this is exactly how I reverse engineer for my clients. So currently at about 90k will be right around 100,000 end of month second half goal is 130k. So we broke down the goals and what she has incoming and what we're planning for three offers pretty simple one on one group and membership. Now she actually also has a space that is going to bring in about 6,000. Now we broke down basically what we can adjust or kind of plan for for membership retention. On an average I always go conservative so we went a little bit lower than actually what the goal will be and we plan conservatively for both one on one and group coaching as well. Broke it down this is what we're looking at which will be this just for the second half of the year and then we talked launch strategy from lead magnet to event to event to event to event and what we want to have going forward. So remember strategy is your best friend.