Melissa Dlugolecki built a seven-figure business without fancy photo shoots, branding campaigns, or sales pitches. She avoids marketing because she sees it as inauthentic, though she admits this limits how many people she can help.
I built like a 7-figure business and people were like, oh, help me with my marketing and messaging and all that. I didn't do fancy photo shoots. I didn't do any of that stuff. And so when people are like, oh, we help with marketing and branding, I'm like, I don't do marketing. That's for fake people. Spoiler alert, we don't market, we're not gonna sell. We don't sell, we can't help a whole lot of people.
