How I Would Make My First $100,000/Yr As A Writer (Starting Over)

If I was starting over again tomorrow, this is how I would get to $100,000 per year as a writer as quickly as possible. So little context. Today I run a portfolio of writing businesses that does a little over $5 million in annual revenue. Inside of that is ship 30 for 30 which is our entry level beginner writing program, our premium Ghostwriting academy which is a more hands on one on one coaching program and our paid newsletter right with AI. This also doesn't include, you know, I've monetized my writing in all sorts of other ways. This doesn't include Typeshare. I'm a co founder in Typeshare, which is a SaaS platform for writers, provides digital writing templates. I also have my own publishing company called Different Publishing which is where I house my whole library of self published books that does six figures per year. Back in the day I made over a quarter million dollars publishing behind Medium's paywall. I was one of Medium's highest paid out writers. Before that I was one of Inc. Magazine's most paid contributing writers. I brought in millions and millions of page views for them back when they would pay you a penny per page view. This was back in 2016, 2017. So I've monetized my writing in just about every way possible. And at this point I've come up with some frameworks around how do you get to these different levels? What are the time horizons to get there? What are the different business models for getting there? What are the benefits of different business models? What I want to lay out for you is if I was starting over, if someone removed my audience, you know, I had zero followers tomorrow, I had zero email list. No one knew who I was. All I had were my skills. How would I get to $100,000 per year as a writer as quickly as possible. So step one, and I am a firm, firm believer in this is I would start for free. And what I mean by that is is two different things. First of all, as a writer, you should never jump to monetizing your writing until you've written about that thing for free first. So if you're sitting there going, I really want to write a book, well before you go write a book, you should probably write about it for free on Twitter, X, you should probably write about it for free on LinkedIn, you should write about it for free on Instagram, you should write about it for free on Facebook, Quora, Medium, literally anywhere, you can distribute it for free. Because the bottleneck to becoming not just a successful writer but a well Paid writer is really, it all comes down to skill and understanding of who you're writing for. And the reason that second part is so important is because you could be a very talented writer. But if you don't understand who you're writing for and you don't understand how your writing helps them in some way, it doesn't really matter how talented you are. Which is why there's lots of very talented people, very talented writers who don't make a lot of money, right? Like Nobel Prize winning writers who make minimum wage. And there's very mediocre writers who make tons of money. And usually the thing that separates those two is the person's awareness of who they are writing for. So I think that's a really helpful place to start. If you want to monetize your writing in any sort of way, you need to be writing about it for free. One of the ways that that, or what that looks like out in public is you writing under your own name, you know, so you're starting to write on your own Quora profile or your own X profile or your own LinkedIn profile, right? And the whole goal there, you have two big goals. It's exactly what I just said. Goal number one is you need to get reps in, you need to get out of your own way, you need to practice, you need to formulate clear thinking, you need to refine your ideas. Goal number two is you also need to learn and write with other people. You need to know, am I delivering value to this other person? Am I helping them? Am I answering their questions? Are they finding something in my writing that helps them in some way? And if you don't go through that learning process first, it doesn't matter. The business model doesn't matter. The product idea doesn't matter. I don't care how much you sit in a room by yourself and you think, oh, no, I can skip this step. I can just jump straight too. No, it doesn't work. It doesn't work. You have to start for free and you have to get your ideas out there into the world. And by the way, I see really smart and accomplished people make this mistake all the time. I have a really large network of founders. My first business was building a ghostwriting agency. I've ghostwritten for hundreds and hundreds of really, really smart people, really high powered people in leadership positions. They all make this mistake too. They would approach me in my ghostwriting agency. I still get this. They would approach me and go, I want to write a book. And I'm like, okay, well, have you shared any of these ideas before they go? No. Have you written about them in public? No. Do you have any sort of audience? No. Okay, so what do you think's going to happen? Do you think you're just going to write a book and then everyone's suddenly going to give you all their attention? Oh, and by the way, you think that the first time you write about all these ideas in a book is going to be the best version of those ideas? Of course not. Right. So if you're sitting there going like you feel bad about it, Right, don't feel bad. I mean, even really, really smart people make this mistake. And it's just one of those hard lessons that you have to learn the hard way. I learned it the hard way. I'm trying to pass along to you. You have to start for free. The other side of that is I would also really encourage you, especially if you want to monetize quickly. This is going to be a key part of what we talk about today. If you want to monetize quickly, one of the best paths is to consider ghostwriting. Because the way I like thinking about ghostwriting is it is a dividend on your talent. So as you practice your own writing for free, you are going to acquire skills. And the mental unlock is that every skill you acquire has parallel value by offering it to someone else. So I like thinking of it as, you know, you're not selling your pen, you're renting it. So if you're writing on X and you get really good at short form content, well, you're not just getting really good at writing your own short form content or building your own audience. You're actually building the skill that you can provide to someone else. You can rent that skill to someone else and usually end up charging a premium for it. Okay, so if you write short form and you end up enjoying it, you should also ghostwrite short form for other people. If you start a newsletter and people are really enjoying your newsletter, you should consider ghost writing newsletters for other people. If you enjoy building digital assets, educational email courses, white papers, digital downloads, ebooks. Okay, well, you should consider doing those for other people. And this is without question one of the fastest ways to accelerate your earnings as a writer. But it is also an amazing way to pull off so much more money on the table. So many writers only think of, you know, becoming a quote unquote successful writer, as I have to write under my own name. And the reality, like the brutal reality, is that in the beginning, you often don't have the pattern recognition or the years of experience, or necessarily even the skill yet to really, truly be able to monetize your own writing. And so an amazing way to power level those skills to get paid, to learn, to build a network, to essentially fund practicing writing all day long is ghostwriting. And so the way, you know, when I look back on my own career, ghostwriting allowed me to build and develop skills that I don't think I would have been able to do on my own. And now, because I spent so many years ghostwriting, and I've acquired and practiced this skill, now when I look at new things that I want to write about, new topics, new industries I want to explore, in many ways, I think of it almost like ghostwriting for a new part of myself. And I've become so good, I've built that skill of being able to pick something new and quickly get myself up to speed. Why? Well, because I did it hundreds and hundreds of times for other people in other industries. So I really encourage you, in the beginning, start writing for free for yourself, right? Don't try and monetize. Don't go, I'm going to write my magnum opus day one. And then also consider, especially in the beginning, renting your pen to other people and doing it for them for free. Because I promise, you know, the biggest bottleneck and the thing that gets in people's way is them thinking, well, I can't provide this to someone else until I'm an expert or until I'm perfect at it, and I don't want to charge for it. Okay, well, you want to know how you remove all that pressure, you just don't charge for it. And then you can get a project under your belt. You can get two projects under your belt. And the reframe is that you are not being paid in cash. You're being paid in confidence. You're being paid in exposure, you're being paid in pattern recognition, Right? You're being paid in experience. And sometimes even you'll get paid in a testimonial if you do a great job, right? So there are other ways to get paid. And every time I explain this, I'm always met with this resistance where people, especially burned out freelancers, they're like, no, I've gotten burned in the past, and I deserve to be paid what I'm worth. And you're right, and you should. But I'm not advocating for you to work for free for the rest of your life. I'm advocating for you to work for free in the beginning and strategically think of it, like a marketing cost, right, Strategically, so that you can get your foot into some opportunities, get paid in confidence, power, level your skills, and then be able to charge more, faster. That's really the goal. Okay, so step one, writing for yourself, writing for other people. Start for free. Step two is all the whole game is, all you have to do is double down on what's working. Okay, so this is a big POV that we share in our beginner writing program. Ship 30 for 30. A lot of times writers, I think, because writing is associated with legacy people really, especially writing books people, really, there's a lot of ego attachment inside the craft of writing. It's almost like your writing represents you and it will live forever. And if you write it this way, this is how people are going to remember you. There's so much weight in it. And the reality is it's not that serious, especially if you really want to rationalize through it. There's a Great Talk on YouTube where the author, Hugh Howey, talks about the age of language and the age of books. And basically the tldr of the convo is the vast majority of things written don't actually survive more than 100 years, couple hundred years. And so here we are, all of us writers, thinking, oh, if I write it this way today and I hit publish, well, it's going to last for an eternity. And really, that's like, how grandiose of you to think that, right? Because A, most of the world probably isn't paying attention to you and B, even if they were paying attention to you, just the nature of how text evolves and you know, paper to digital to. Not all digital files survive more than 10 years or 100 years, right? They get lost. So the word doesn't last forever. I think that's just a really helpful, helpful reframe. So what is the whole game? The whole game is when you notice something working, you have the opportunity to do it again. And so in ship 30, when we're teaching people how to start writing on the Internet, really, all we're saying is whenever you hit publish, just notice what happens. Okay? It's not just you wrote it, you hit publish and then you're done. Really, the game starts when you hit publish and just notice what happens. How many people liked it, how many people commented on it, how many views did it get? What sort of comments did you get? Were they really surface level comments? People were just like, nice job, or were they more thoughtful comments where someone asked you to go deeper on a topic? All of these things are signals for you and your writing. And whenever you notice something working, it's not that you have to double down on it, it's that it is an option. And so if you want me to be really honest, a lot of the success that I've seen in my writing career over the past few years really just came from me making the decision. You know what? I should probably just listen to the data. I had been writing on Quora. I started writing on Quora around 2014. In the beginning, I wrote a lot about health and fitness. I was very into bodybuilding at the time. Then I started to explore other sort of broader categories. I wrote a lot about life advice. In 2015, 2016, I thought I had some interesting perspectives just based on life experiences. And I thought, hey, I'm going to put these out there. And those posts, you know, in 2015, I was the most read writer on all of Quora. So out of 200 million users, I was the most read writer. And a lot of my work went viral and a lot of my work got republished by major publications, but it led to very surface level metrics. And so it got a lot of reach, but it didn't really give me insight into where I go from there. And it wasn't until probably 2018, 2019, even 2020, when as I continued writing, I started to just really sit with the data. And it was so funny because I remember at the time, the answer was sort of screaming at me in my face. And for whatever reason, I just. I had this resistance to it. And the answer was, whenever I would write about writing, whenever I would write about how I think about writing in the digital age, it didn't necessarily go viral, but it got a lot of comments and a lot of thoughtful comments. And what the data was trying to tell me was, hey, Cole, you actually don't have to reinvent the wheel, okay? You don't have to stare out the window and ask yourself, what is my legacy? And who am I supposed to be in the world? All you have to do is just listen to the data. And the data was telling me, hey, a lot of people find it really valuable when you talk about writing and when you talk about your thought process to writing and you package some of these ideas up into frameworks, you walk people through how to get started. You should probably do that more. And so eventually I relented and thought, you know what? Life advice, you know, I'm getting all these views, but clearly this isn't, you know, moving me in any sort of meaningful direction. I Wasn't making a ton of money at the time. And so I thought, all right, let me just give it a try and double down on it. And I started writing more about it online. That gave me more signal. I ended up turning a lot of those posts into this book, the Art and Business of Online Writing. This became my highest selling book of all time. In my library. This book became the foundation of ship 30 for 30, which was and became the fastest growing and largest cohort based writing program on the Internet. And the rest is history. And so that's a really good example of how all you have to do is pay attention to what's working and consider. You don't have to say yes to every single thing that's popping up, but consider how you can do that more. And the same is true on the services side. On the ghostwriting side, in the beginning, you might not necessarily know which service you want to provide. It's also something that you, you won't really know how you feel about it until you do it right. So the best thing that you can do is as you get going and as you try providing a service to someone, realize that the, the biggest and most valuable ROI is learning whether or not this is something you want to do more of. And so, for example, in my case, when I was first starting out, I had one client that I did like brand strategy for and I had another client that I did a social social media strategy for, and I had another client where I was ghostwriting social content and I had another client where I was ghostwriting articles. I was doing all these different projects trying to figure out which one do I enjoy the most, how long does each one take me and how much can I charge? Because those are really the questions, do I enjoy this? Over what time horizon should I expect to do a type of project like this and how much can I charge? And then the real profitability of the project is the time horizon divided by how much you charge. Right? So what I ended up learning and the conclusion that I came to was, yes, I can do all of these different things. I knew how to provide these different services, or I knew how to learn how to do it. But the conclusion I came to was ghostwriting articles was really my sweet spot. That was the thing that I enjoyed the most. I really enjoyed talking to founders and CEOs and extracting insights and then ghostwriting these 800 word thought leadership articles. They were extremely efficient for me. I was so used to writing 800 word articles because I had written hundreds of them for Inc. Magazine, and I had written hundred thousands of them on Quora, right? So I had the skill, and then it was the most profitable project because I could finish articles in way shorter of a time than, you know, spending three to six months putting together a social media strategy for not that much more money. So that's really the thought process. And by the way, I then took articles, doubled down on it, further specialized in it, built my entire ghostwriting agency around it, wrote for 300 plus people, sold over $5 million worth of ghostwriting thought leadership articles. So that's really the game. The game is trying lots of different things, whether it's for your own writing or for services, and then paying attention to what are the things you enjoy. Where do you see opportunity, where do you see highest profitability, where do you see highest efficiency and doing that more? And that's really it. The learning process of anything in life comes down to try lots of things, double down on the ones that are working. So that's the next step. Step three, I would really encourage you, assuming you're going through these steps. I promise, as we get deeper, you're gonna feel this impulse of like, yeah, yeah, that makes sense. And I think Cole had to do it the hard way, but not me. I can skip to the end. Okay. I just don't do that. Just please follow the instructions on the box. Step three is as you get further along, as you've started writing for free, as maybe you've done a couple free clients, as you've maybe landed a paid client, maybe you have a couple ghostwriting clients, you've tried lots of different services, now you're starting to double down on the ones that you enjoy, the ones that are most profitable for you. Right? As you get these reps in, your skill goes up, your experience goes up, your confidence goes up. There's a sort of a turning point, and I don't think it would. It comes in the first year. I think it's usually around very early. You could do it year two. I would probably aim closer to like year three. So you have to extend the time horizon. Right. Like, just keep in mind, I wrote the. I wrote my first thing on the Internet in 2007, and it's 2024. And maybe you just discovered my work or just found out about me in my little corner of the Internet, right? So I've been at this for a long time, and I think often when people see creators or see writers or see podcasters or see whoever that are further along, it gives the illusion that it's Always been this way. And that couldn't have been, you know, that couldn't be farther from the truth. So these things take time. And usually around year three, you start to get to a point where, yes, you can begin positioning yourself as some sort of quote unquote expert. And what I really want to emphasize here is that being an expert doesn't mean quote unquote. Being an expert doesn't mean acquiring some title. It doesn't mean waiting until you're a New York Times bestseller. It doesn't mean waiting for some magazine or some high profile person to tell you that you're awesome in public. Okay, All I'm really advocating for and what I would tell you to do is to recognize the point on the journey when you start to have some clarity around what you could pay forward to the next person. As you start doing something, you will inherently begin to create your own processes. You will create your own frameworks, you will create your own approaches, you will have your own systems, you will have your own opinions, you will have feelings about what you do and why you do it. And right around there in the journey is a good time to consider how you can again, double down on those things for yourself. And oftentimes when people think of quote unquote, personal branding or positioning for themselves, they try and rush the process because they think faulty education all around us, but they think that building a personal brand means posting pictures of yourself on social media, or building a personal brand means getting on a bunch of podcasts, or building your personal brand means having a ton of followers. And the reality is that's not really what makes it. I know a lot of people who have growth hacked their way to 200,000 followers, but haven't really done much and haven't contributed much to their industry. And as a result, okay, yeah, you have 200,000 followers, but not very many people see you as any sort of authority. So what is it that builds authority? Authority is built by paying it forward to your space, paying it forward to your industry. The words thought leadership actually mean saying new and different things, contributing something new, right? Not just regurgitating all the old stuff. And so around this point in the journey, you have to sort of recognize in yourself, hey, I might have something new to add to the conversation here. And that's where you should start to consider, how could you package that up? How could you write a book? How could you turn that into a video course? How could you write a really valuable educational email course for yourself? How could you put together maybe a webinar that you just invite people in your space and be like, hey, come check this out. I want to share some of my new thinking. That is really what begins the transition of I'm a student of the game to now I am someone adding to the broader conversation. It's not about I have a fancy website and a bunch of followers and I growth hacked my way there. And by the way, here's a selfie of me. It couldn't be. That's not it at all. Right. And so all things come back to, I'm such a firm believer in skill over everything. Every other thing, every other reward, every other opportunity is the result of first principles, skill. So if all you do is obsess over, how do I get better and better at this? How do I practice? How do I get paid to practice? Maybe sometimes I don't need to get paid in cash. I can get paid in other ways. Skill, skill, skill. As you do that more and more, all the other things take care of themselves. And then at a certain point on the journey, it's worth asking the question, well, okay, so how can I start to package this up? This book was a defining moment for me. And it was. I remember at the time when I was writing the art and business of online writing, I was like, I have no idea where this is going to go. I don't even know if people are going to find all that different. I don't know if they're going to find it that valuable. But I feel like I have some new things to contribute. I want to pay it forward. I'm very passionate about sharing the things that I've learned. So let me package it up and put it in a book. And just the nature of doing that drastically changed the perception of my value and how I can help other people. So please don't feel like you have to have this day one. Please don't feel like you have to rush this part of the process. But I think also don't delay it inevitably. Right? I mean, don't, don't just keep kicking the can going, well, I'm going to tackle this later. I'm going to do this 10 years from now. I'm not an expert yet. I don't, I don't think it would be right. I'm only three years into the journey. Who am I like? Then you start over rotating in the opposite direction where you're telling yourself these narratives that aren't necessarily true. So at this point in the journey, consider packaging it up and presenting yourself as, hey, I have something New to contribute to the conversation. Okay, the next step from here is I would really, really consider building yourself into a, like not just thinking of yourself as an individual writer, but thinking of yourself as a small portfolio of writing businesses. And again, this is not something I would do year one, this is not something that I would do year two. But really the ultimate goal is how do you not become reliant on just one stream of income? The fastest path in the beginning to accelerating your earnings is absolutely ghostwriting. A lot of people think that it's digital products, but it's really ghostwriting because you will always be able to monetize your talents faster with a service than a product. And it really just comes down to volume. If you want to make five or ten grand a month, it's much easier to go find one or two people that pay you for a service rather than trying to sell a $50, $100, $200 product at scale to hundreds of people every single month. It's just harder and it takes a longer time. Selling digital products also requires you to have some sort of audience and so audiences take time and again, that's just a slower burn. So in terms of getting to 5k a month, 10k a month, even 20k a month, I would strongly recommend, yes, practice under your own writing, write for yourself for free, write for other people for free, get paid in confidence, build your pattern recognition, clarify your niche. Right, all of those things, yes, you should do. But the fastest path is doubling down on the services side and then getting to 10k a month. Ish. Which is with ghostwriting. And really the benefit there, especially if this is, you know, you want to be a full time writer, the thing you're trying to optimize for with ghostwriting is how do you make that your full time gig? Especially if you're working a full time job, you want to get to a place where you actually can leave that full time job and ghostwrite full time. Because what happens is, well, congratulations, you now have 8 to 10 hours a day to practice writing. And that is the compounding of that is so powerful compared to someone who works a completely different job eight hours a day and then is able to write for an hour or two at night. Right? So the reason I love ghostwriting is because it's a very effective path at getting out of, well, I work one job, but really I want to be a writer to hey, now I'm writing eight to ten hours a day and I'm essentially getting paid to build my skills and get better, right? Get paid to build a network, get paid to learn. It's an incredible forcing function. And then once you're there, you can start to diversify if you'd like. So there's a couple different paths. I mean, a, you could continue scaling your earnings. Just on the ghostwriting side, I'm really drawn to this idea of how do you think of yourself almost as a hybrid ghostwriter or a hybrid small agency where you want this combination of services and digital products, and the services pay the bills. The services allow you to power level your earnings in the beginning, and it also gives you some cash to play with, right? Like, especially if ghostwriting can help you get, you know, increase your earning potential. Well, now you have some extra money and you can play with that with those funds to build really great digital products or to self publish books. Self publishing, the art and business of online writing cost me probably five grand. To the average person or a very beginner writer, that seems like a lot of money. When you start ghostwriting and you power level your earnings and all of a sudden you have an extra two grand, three grand a month after you pay all your bills and you know the cost of your life, well, great. You save up for two months, you invest that money into self publishing your book, and then your book pays you a dividend for years into the future. And this is how you start thinking entrepreneurially, right? And you can do the same thing with building a digital product. You could build a text and video course, you could launch a small cohort, you could do one on one coaching. There's all sorts of other ways that you can monetize your talents as a writer. But I think it's really important to do all of these things in a specific order. And so the order that I would do them in is basically be your own case study, practice on yourself, monetize with ghostwriting, take the funds from ghostwriting and reinvest in yourself. Consider around year three, really starting to double down on, okay, so how do I position myself as an authority in this space? And how do I start thinking about myself as the owner of a small portfolio rather than what most writers do where they're like, I'm just a freelance writer and let me know what you need. Right? And that is not the way to think about it. You want to think about it like, you are an entrepreneur. You are as much an entrepreneur as you are an artist. And I think it's a faulty belief to think that you can be a successful writer in the digital age by not learning the business side and not learning, the marketing side and not learning, you know, how do I build these engines that power my writing? It's very, very important. And you also have to remember that you're competing with a lot of other people who are doing that. You know, imagine if you're trying to compete with me. Right. Even though I don't really believe in competing, I think we live in an abundant world and everyone can be successful. Right. But that's the expectation. Right. There's all sorts of people like me in the world who are fully embracing both the art of writing and the business of writing. And so if you're sitting there going, well, I just want to focus on the craft, and I don't want to worry about the business side. Well, that's fine. It's your life. But then don't be surprised when you stay stuck at a certain level, because these other skills are required in order to get there faster and faster. So if I was trying to get to a hundred K a year, that is the way that I would think about it. Um, something that I noticed people ask all the time or say is, you know, Cole, that's easy for you to say now at the level that you are, you know, but I think if you took everything away from you, I think it would be harder than you think to start over. And I don't think that at all. At some point, I would like to run a public experiment just to prove that, but I cannot emphasize enough how much this game is all dependent on skill. Yes. And understanding your target reader. And I understand my target reader so unbelievably well at this point, because I've just done it for years and years and years that you could take away all the followers, you could take away the email list, you could take away the name, you could literally take everything away. And I bet within a month, I was making ten grand a month again, because I know it's all a game of skill. It's a game of skill, and it's a game of understanding. And so I share that because I think it's also very helpful to hear from someone who's further down the road. Hey, it's not about the accolades. It's not about the testimonials. It's not about the titles. It's not about the followers. It is about the skill. And if you get good at this, you will be very successful as a writer. And I know it because I've lived it, and I know it because I've monetized it 12 different ways. So I Just wanted to talk through this, share this with you. I hope this is helpful. One final note. I am a very firm believer. And the more writers that I coach in our programs and the more that I create things like this and just share what I've learned, the more and more I believe that the real bottleneck to writers achieving the level of success that they desire is not really the hard skills of writing. I think it much more comes down to the relationship you have with yourself. I think it comes down to your ability to trust yourself. The only reason that people are hesitant to spend money on books or products or programs or coaching or any sort of external source of help, the only reason that people are resistant to that is because they don't believe that it'll work for them. And they don't trust themselves to make sure that it works for them. Because if I or someone else came to you and said, I guarantee you 100% that if you do X, Y output will happen, if it was a 100% guarantee, every single person would do it. And oftentimes that quote unquote guarantee people think. I mean, granted there are, you know, there are books that aren't great, there's products that aren't great, there's programs that aren't great. I understand that. But oftentimes the person who's trying to learn tends to blame the other thing and go, oh, well, the product wasn't helpful or the program sucked or whatever. And really, that hundred percent guarantee often has less to do with the thing that you're buying or the thing you're investing in for yourself. And it has more to do with whether or not you find a way to make it work for you. And so the reason I point that out is because I think the world has no shortage of talent, especially if you're listening to this. I don't think that if you've been writing even a little bit or even somewhat consistent consistently, you probably don't have a talent problem. Oftentimes I notice the problems are more deeply rooted than that. It's people thinking, I've tried this before, it didn't work the one time I tried it. And so I don't think it'll ever work. Someone doing something a couple times not putting forth enough volume and going, ah, that, that doesn't work for me. Someone talking to one person in their industry and that person saying, no, and then they go, oh, this doesn't work for my industry. They come to these really sweeping conclusions that are not real. They just don't have enough pattern recognition, or they don't have enough experience or they haven't deployed enough volume to really test whether they're real or not. And then almost beneath that is this belief that I'm not ready yet or I can't do that or I can't learn that new skill, or that's always been really hard for me. And so if you fall into any of those categories or that resonates with you, I would really, really encourage you to sit with where you are getting in your own way. Because the reality is, I can make videos like this all day. I can record podcasts all day. I can write 100 books. I can build products and programs. I can. I can give you all the answers. But ultimately, it doesn't really matter for you if it goes in one ear and out the other, because the narrative you're telling yourself is, it doesn't work for me for whatever reason. And I promise you, I promise you that these things do work. I've seen them work a dozen times for me. I've coached. I can't tell you how many writers at this point. We've had over 10,000 people go through ship, 30 for 30. We have over 800 people in our premium ghostwriting academy. I know they work. It's not a question of whether they work or they don't. It's just a question of whether or not you're going to allow yourself to go on the journey of figuring out how it works for you. And that's the only thing I feel strongly I'd want to leave you with. So I've got my Trust me, I'm a Jedi mug here today. Trust me on it. Maybe I'm a Jedi, and I hope this was helpful. So if you're starting at zero, or even if you've been at it for a while and you want to figure out how to get to 100k a year as a writer, hopefully this roadmap gives you some help. I feel strongly I want to leave you with. So I've got my trust me, I'm a Jedi mug here today. Trust me on it. Maybe I'm a Jedi, and I hope this was helpful. So if you're starting at zero, or even if you've been at it for a while and you want to figure out how to get to 100k a year as a writer, hopefully this roadmap gives you some help.