This is a YouTube video titled "How To Actually Sell $100,000 Per Month Offers" featuring Nicolas Cole discussing sales strategies, specifically about structuring multiple smaller offers rather than one large expensive offer to effectively engage clients. The content is from March 19, 2025.
The thing that people misunderstand is they sit there and they go, how do I build a more expensive offer? You know, I'm selling whatever it is for 5 grand a month. How do I build a 10k offer? How do I build a 50k offer? And they think, what's happening is that you go approach someone and you go, I have this thing that's 100 grand. Do you want to buy it? And the vast majority of the time, that is not what's actually happening. No one that's sort of like swiping on Tinder, being like, do you want to get married? Do you want to get married? Do you want to get married? You got to go on some dates for. So the idea is you don't actually need one super expensive offer. You need lots of smaller offers that continue to solve the next problem for the client.
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