This is a YouTube video titled "How to get millions of views on your writing" containing a monologue or talk recorded on November 1, 2023. The speaker discusses strategies for gaining large audiences by publishing content on popular social platforms like Twitter, LinkedIn, Quora, and Medium, using an analogy of social gatherings to explain audience engagement. The content is instructional and focused on writing and content distribution.
It's going to be way easier for you to get millions of views on your writing if you're publishing on Twitter, LinkedIn, Quora, Medium, you know, anywhere that there's a social garden where lots of people are hanging out. The way that I like to explain it is think of it like you go to a party downtown in the city. We're in London, there's a pub, and the pubs. There's people spilling out of the pub, you know, and it's an amazing time. And you walk up there and you're whispering into every person's ear and you're like, hey, I throw really great parties too. You should come back to my flat. Trust me, it's amazing. Every time you show up with a blog post, that's what you're doing. You're like, hey, I throw really great parties too. And everyone's like, no, I want to stay at the pub. It's amazing here. Everyone wants to stay in Twitter, everyone wants to stay in LinkedIn. So you should be writing in the environment. And then, sure, your site is where your best work can live, but that's not what's going to drive the results.