This is a YouTube video titled "Our Proven Sales Strategy" containing a discussion between two speakers about business growth, sales, and marketing strategies, focusing on operant conditioning and email subscriber growth. The conversation appears to be informal and motivational, recorded in early 2025. There is no indication that Nicolas Cole is one of the speakers.
I'm like, I don't know if this thing's even going to work. And then you see that first sale come through, and you're like, it's a small data point, but it's a data.
Point, and we.
Just got to keep going.
It's a little bit of reinforcement. We talk. Or. One of my personal frameworks is it's mostly just operant conditioning where you do the things where you are rewarded. And so if you didn't get that sale, it'd be like, damn, I'm going to make another YouTube video. I'm going to go, I'm going to script this whole thing again. And. But now it's like, clear reward. Continue to do that behavior. And my guess is our traffic is going to double over the next three months. If I. If I could predict that. And that's the goal, is we want to take everything we've done. And the beautiful part about having it all on one single formula is like, just the now. The business growth is now directly tied to the growth of that number, which is email subscribers to our ec.
And something I'd. I'd love to share because, you know, we have people who listen to this every week.