This is a YouTube video titled "The 1-3-1 Writing Technique" containing a monologue or presentation explaining a specific writing cadence called the 1-3-1 technique, which involves structuring sentences to create rhythm and flow in writing. The content focuses on how to engage readers through this method. There is only one speaker, and no indication that Nicolas Cole is involved.
131 is this writing cadence where you open with one declarative sentence. You go into three sentences or a small paragraph of description, of explanation, and then you end with one declarative sentence. And this one three one, immediately injects rhythm into your writing. It's like you have a very easy entry point into the idea, then it sort of builds and you have some explanation, and then it ends with this nice little checkpoint. And you can repeat 1 3, 1 all the way down the page. And the reader is going to have no idea. They're just going to sit there and go, wow, this writer writes so rhythmically. It's beautiful. I love. I'm just sliding down the page that's being. Because rhythm is baked into the 1 3, 1 sequence. And there's all sorts of other sequences I talk about in my book. For example, you could do 1 2, 52 1, you could do 1 4, 1, you could do 15 1. But as a rule of thumb, you always want to keep the bookends one and one, and you want to expand the middle, because that's what creates that dynamic flow. So if you want to have readers fall into your writing, especially in the intro, you should always be asking yourself, how could I use this 131 technique?