Nicolas Cole posted twice daily on Instagram for over a year, getting barely 300 impressions per post before one suddenly hit a million views. His lesson: the algorithm isn't broken, you just have to keep going long enough for it to work.
2 years ago, we decided that we wanted to add in Instagram to our platforms that drove traffic. Up until that point, we had only done X and LinkedIn, and we hadn't even touched YouTube yet. And we were like, let's add in Instagram. And we posted literally every day, twice a day for an entire year on Instagram. And I don't think I got more than 300 impressions on any given post. Nothing. Just absolutely nothing. And the entire time I said the same thing everyone says, which is the algorithm must be broken and Instagram doesn't work and like every reason possible. And then literally like a year and a day, and then finally had a post that clicked and got like a million views in 24 hours. Like, it's not as complicated as we make it out to be. It's sort of just the longer you play the game, the higher the likelihood of success.
What Every Writer Gets Wrong About Their Audience #writing #creator #writingtips
