Nicolas Cole breaks down two ways creators can monetize knowledge: a low-ticket digital course priced $99 to $350, or a paid newsletter. Both require the same skills and work as entry points into making money from what you know.
If you want to monetize information and education in any way, the two beginner models that I would recommend are either a standalone low-ticket digital product, a $99, but ideally like working up to like a $350 text and video course on a topic. It is the easiest model. It has extremely high potential to be lucrative. The other one, if you want a counterpoint, is a paid newsletter. I think a paid newsletter is the next best or equally as good beginner option. And the reason is because it accomplishes so many different things all at once. Each paid newsletter you should think of as just a mini digital product. Think of each paid newsletter as like a standalone module. That's really all it is. So if you're having analysis paralysis, it's like, pick one of those. Either build your first digital product or start a paid newsletter on Substack and realize that either way you're practicing the same skills.
What Every Writer Gets Wrong About Their Audience #writing #creator #writingtips
