Nicolas Cole argues you shouldn't fear pitching publicly. Using a plumber analogy, he shows how offering feedback positions you as a specialist with solutions, not an attacker. If someone reacts badly to genuine help, that's on them.
"I'm a bit wary of pitching in public because I think people would feel called out and I could jeopardize the relationship." This is another faulty belief. You think that by pointing out a problem that if they solved, they would be more successful, that they will get upset at you. The analogy I like to use is imagine you walk past your neighbor's house and you walk past and you see water coming out of the front door and it's flooding the entire front yard and you're a plumber and you're like, "You know, I've actually seen this in 3 other houses." I know why this house is flooding, but I'm not gonna knock on the door and I'm not gonna help them 'cause I don't wanna be salesy. I don't want them to take it the wrong way. I don't want one of the neighbors to see me knocking on the door and being like, "Can you believe this person?" It's the same thing. I am in no way advocating for a pitch in public to be, "Hey everyone, here's how awful this person is." That's not what I'm saying. What I'm saying is, "Hey, I specialize in this thing. I know it really well. This person actually has a really cool business," 'But when I went through their funnel or newsletter or opt-in or whatever, I actually noticed a bunch of things that could be upgraded. And I bet if they did, it would operate way better and it would make them way more money.' Why would that be taken negatively? And if the person does take that negatively, that is a reflection on them. That is not a reflection on you.
What Every Writer Gets Wrong About Their Audience #writing #creator #writingtips
