Ship30's founders explain how their onboarding and offboarding processes became unexpectedly popular with users. They credit simple, well-executed fundamentals in communication and education for generating positive feedback and testimonials.
One of the things that we did not expect, we didn't even know this when we were building is people tweeting ship 30's onboarding is the best onboarding I have ever been through, ever. And all we did was just over communicate and educate. We're not building a rocket to Mars. It was just really basic stuff but we executed the fundamentals and then offboarding. So depending on what it is, like Justin's a great example. When someone buys creator mba, they should have some sort of onboarding. So here's an introduction to the product, here's how to get the most out of it. You know, here are the different sections, here are the resources and then maybe four weeks later some sort of off boarding. Hey, what did you think? Do you have any follow up questions? You know, could I answer anything for you? Could you leave a testimonial? Could you give feedback for this? Most people don't have that testimonial sequence. Just accept, hey, I never heard from you. By the way, if you could submit your testimonial here. Those testimonials get piped to my website. So these are all these low hanging fruit things that they don't seem like a lot until you add them all up together and you go through someone's entire system and you're like, wow, that was extremely impressive.
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