This is a YouTube video titled "What is an Organic Content Vortex?" containing a monologue or presentation explaining a marketing strategy involving retargeting ads and customer engagement funnels. The speaker describes how potential customers are continuously engaged through various steps until they convert, illustrating the concept of an "organic content vortex." There is only one speaker, and no indication that Nicolas Cole is involved.
This is the thing that every single business on planet Earth wants. Someone clicks on the CTA to rec on Dickie's Twitter, the person doesn't do anything. They don't opt in, they don't take action. Then they go and Google us. So maybe it was one of our names. Maybe it was Premium Ghost training academy. What is that gets hit with when they land on the site? Gets hit with a Facebook pixel, then goes on Facebook and gets drilled with a retargeting ad. That retargeting ad is basically like, hey, you never joined the eec. So the person goes, all right, you got me. So I'm in the vortex. Now I'm gonna go opt into the ec. Then they book a call three days later, and then they piff, which is shorthand for pays in full. So that is an organic content vortex, where the moment you enter the ecosystem, you can't leave. Once you get introduced to pga, it doesn't matter where you go. We're gonna follow you, and we're gonna knock on your door and be like, why didn't you opt into the ec? And then you can make this more and more advanced, where it's like, okay, well, you opted into the eec. Why didn't you fill out an app? Okay, you filled out an app. Why didn't you book a call? Hey, you booked a call. Why didn't you show up?
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