Nicolas ColeCo-Founder Ship 30 for 30, Premium Ghostwriting Academy

What's The Best Content Strategy For YOU? #shorts

20 May 2026 · 0 min

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0:29

In this short, Nicolas Cole advises creators to aim for broad, multi‑format content distribution—publishing across many platforms and formats whenever possible. He acknowledges that most creators have limited time, so he recommends a practical decision‑making process: determine the amount of daily bandwidth (e.g., one hour), list all possible content actions, then prioritize the highest‑leverage activities that deliver the most impact within that limited time.

When it comes to content, you should do as much as possible in as many places as possible across as many different formats as possible. And in the context of what do you have the bandwidth to do? If you had unlimited time and resource, I would say you should do everything all the time forever. But that's not really how you make that decision. How you make the decision is going, okay, I have 1 hour a day that I can allocate to content. I have 100 things I could do. What are the highest leverage things that I can do in that hour?