A founder reflects on how money feels different at each income level. When broke, $5k a month seemed huge. Now service fees that once felt expensive are just business costs, and restaurant choices don't require the same mental math.
When I was broke, I would look at like a $5,000 a month service as, oh, that's so expensive. You know. But then as soon as you have a business, a business that's doing a million, 2 million, 3 million, 4 million, you start looking at the 5K a month as a negligible expense. And you don't realize that when you're starting out right, because when you're living in the rundown apartment, you're like, 5k a month is a lot. Who would spend that? And same thing with now restaurants. It's like I noticed that my default, if I'm in a new city and I'm looking for a restaurant, what's the first thing that I do? I pull up Google and I sort by most expensive. Because there's like a bias of, well, if it's more expensive, it's probably better. So if you're pitching your services and you're pitching them at a discount, the person that you're trying to sell to is like, I don't want the Honda Accord, I want the Ferrari. So it's all these very interesting ways of thinking about money that I. It takes a while to see it from the other side.
What Every Writer Gets Wrong About Their Audience #writing #creator #writingtips
