Focus on one ideal person when building an audience, not a million. The speaker explains why targeting a single person makes your work clearer and more compelling than chasing broad appeal.
So whenever you're thinking of I want to build an audience, you shouldn't think of a mass of people. You should think of one person. What is their name? Where do they live? What problems do they have? What are they interested in? And if you're clear about that, you're going to attract all the other people who are like that person. But if you just think, I want to build an audience, you're in the mindset of how do I get everyone? First of all, the more you try and get everyone, the more you get no one. Second of all, you don't need everyone. So what you were saying, you don't need Ed Sheeran level of success. You just need a thousand people. It's the famous essay, a thousand true fans. You don't need as many people as you think.
What Every Writer Gets Wrong About Their Audience #writing #creator #writingtips
