You don't need an existing audience to reach people. Publishing on platforms like Twitter, LinkedIn, and Medium puts your work in front of millions of active users, while a personal website reaches almost nobody.
It's going to be way easier for you to get millions of views on your writing if you're publishing on Twitter, LinkedIn, Quora, Medium, you know, anywhere that there's a social garden where lots of people are hanging out. The way that I like to explain it is think of it like you go to a party downtown in the city. We're in London, there's a pub, and the pubs. There's people spilling out of the pub, you know, and it's an amazing time. And you walk up there and you're whispering into every person's ear and you're like, hey, I throw really great parties too. You should come back to my flat. Trust me, it's amazing. Every time you show up with a blog post, that's what you're doing. You're like, hey, I throw really great parties too. And everyone's like, no, I want to stay at the pub. It's amazing here. Everyone wants to stay in Twitter, everyone wants to stay in LinkedIn. So you should be writing in the environment. And then, sure, your site is where your best work can live, but that's not what's going to drive the results.
What Every Writer Gets Wrong About Their Audience #writing #creator #writingtips
