This is a YouTube video titled "Why You Should Write On Social Platforms" containing a monologue or talk recorded in May 2024. The speaker discusses strategies for gaining visibility in writing, emphasizing the advantage of writing on social platforms over major publications like Forbes or Business Insider due to larger, more engaged audiences on social media.
Writing for Forbes and Business Insider is not how you get millions of views on your writing. So this is a big idea I talk about in my book, the Art and Business of Online Writing. And the whole idea here is you don't want to write for these publications that are just smothered in ads. You want to write on social platforms. Why? Because there's already hundreds of millions of users that are sitting there. They want to read. The thing that most people don't understand about big publications is that just because it's a big publication doesn't mean all those readers are going to see your piece. It's all of those readers spread across all these different pages and page views. So the whole secret to getting visibility on your writing isn't to write for major publications. It's to write on social platforms.
What Every Writer Gets Wrong About Their Audience #writing #creator #writingtips
