Nicolas Cole says free content is how you get better at understanding your audience and articulating their problems. The more templates, cheat sheets, and resources you create, the sharper your expertise becomes. Monetization follows naturally once you've actually mastered the craft.
The free content is really the big forcing function for you to build skill. That is the whole purpose of creating content. And as you get better, as you understand the person that you're trying to help, as you get better at articulating their problems, as you get better at articulating the outcomes they care about, as you get better at articulating the mistakes that they're making, as you get better building templates that help them, cheat sheets that help them, prompts that help them, assets that help them, the more that you build that skill, the monetization is very easy because the monetization is a reflection of that skill. Oh, oh.
What Every Writer Gets Wrong About Their Audience #writing #creator #writingtips
