Nicolas Cole argues that multitasking is a myth. You can't actually do two things at once, only switch between them, which cuts your productivity in half. Pick one thing and finish it.
Anytime you find yourself saying, "How do I do both?" That's the mistake. It's not that you can't end up doing both, it's that you can't do both at the same time. Anytime you go, "How do I do two different things?" You have to realize you just sliced your productivity in half.
What Every Writer Gets Wrong About Their Audience #writing #creator #writingtips
